PUBLISHED SCHOLARLY BOOKS
Applied Economics and Policy Peng (Peter) Liu, 2025, Culture and Tourism, Ren- min University Press. With Zhang, S. Management and Organizations
Lourdes Casanova, 2025, The Digital Currency Revolution: Central Bank Digital Currencies, Cryp- to, and the Future of Global Finance, Palgrave Macmillan Cham. With Mobius, Mark; Pandit, Shar- wari; Ninia, John.
Michael Maffie, 2025, The Consortium Century, Oxford University Press. With Cutcher-Gershen- feld, Joel; Anderson, Ken; Baker, Karen S.; Ber- ente, Nicholas; Berman, Helen M.; Blatecky, Alan; Borgman, Christine L.; Canavan, Patrick; Clark, Bobby; Diaz-Linhart, Yaminette; Garmulewicz, Aly- sia; Rock, Alyson G.; Haberman, Michael; Hildreth, Phyllis D.K.; Hutchins, Ron; King, John L.; Kirkpat- rick, Christine R.; Klensin, John C.; Kimberlyn, Ra- chael L.; Lewis, Spencer; Lenhardt, W. C.; Michael, Loren A.; Mittleman, Barbara B.; Sampath, Rajesh; Soroui, Sarah; Shin, Namchul; Ward, Miya; Winter, Susan J.; Zarecor, Kimberly E.
Marketing and Management Communication
Michael Johnson, 2025, Customer Portfolio Man- agement: Creating Value with a Large Leaky Buck- et of Customers, MIT Press. With Selnes, Fred.
Services Management
Chekitan Dev, 2025, Hospitality Branding: Volume II, Cornell University Press.
TO PUBLICATIONS CONTENTS
| RESEARCH WITH IMPACT: CORNELL SC JOHNSON COLLEGE OF BUSINESS • 2025 EDITION
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