Letter from Josh+Lucas
Hey BTG Family,
We want to start off by thanking all of you for your exciting response to our first issue. It’s such a blessing and a privilege to have a dedicated group of influencers that appreciate curated content in all formats.
Our industry is going through a change. There are many aspects affecting the industry: staffing issues, infection prevention, implementing technological innovation, and a growing senior population and demand.
But the biggest toll is being held by the frontline workers, the caregivers that make all of our jobs possible. Without them, seniors don’t get the care they deserve. When they’re unhappy, they can’t provide good quality care, and seniors suffer. When caregivers are supported, suddenly things change—caregivers have more time and energy to devote to residents. By supporting your internal team, you’re also improving the quality of care that seniors receive.
When it comes to solving workforce issues in senior living, everyone knows it starts from the top. Leaders can make or break a community by supporting their team members. In this issue, Donna Moore’s article discusses how leaders develop leaders, while David Hopkins challenges us to love our team members honestly. Terry Norman helps us see how we can cope with change, no matter the challenge ahead.
In this issue, we feature ASHA President David Schless’s fight for senior living advocacy in Washington, along with Traci Taylor-Roberts’ adoption of an engagement-based approach for seniors in the early stages of dementia.
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We’re also incredibly excited to feature the new cohort of BTG Ambassadors and our new podcast network contributors, always helping us grow the platform and share their amazing insight with the industry.
As always, we thank you for your continued readership and can’t wait to hear your thoughts on the pieces in this issue. We’d love to hear from you—write us an email at info@
btgvoice.com and share your thoughts about the magazine.
Josh and Lucas
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