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C l i th e ro o A d v e r t i s e r & T Im e s ,T h u r e d a y . A u g u s t 16 .20 12 ADVERTISING FEATURE «w w .= l l th e ro e s d v e r t ls s , .c o .„ w w w .c l l th e r o e a d v e r t l8 e r .c o u k m E R T IS IN G FEATliPc Clilheroe Advertiser & Times, Thursday, August 16,2012 Kia sets new sales records finance
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ot VXR product develop ment and a former DTM driver and Niirburgring 24- hour winner, makes it clear about what his team wanted to achieve with the all-new Astra VXR. “Oiir goal was guite simple: to be the best m segment.” And with the UK’s hot-
Strycek, head
KIA Motors (UK) Limited has recorded its best-ever July sales figure by delivering 5;593 new cars to customers during the month - and also topped its best-ever year- to-date sales figure of39,071. The July sales total represented an
increase of 25.2% on July 2011 when the marque delivered 4,466
It ■
^012, Kia s year total was 23% up over the same period last year.
The July figure also represented a
And with the overall UK new car °"'y 3.47% so far in
B e s t - e v e r J u l y s a le s f ig u r e B e s t - e v e r y e a r - t o - d a t e s a le s f ig u r e B e s t - e v e r r e t a i l m a r k e t s h a r e
landmark for Kia in terms of retail market share - the brand took 4.11%
■ ot all retail sales to record an overall share of 3.89% - up by almost a half percentage point compared to the same month in 2011.
commented: "We have had a fantas tic year with some remarkable new products coming to our showrooms and our dealers have made the most ot the opportunity to increase their
Managing director Michael Cole I : Kia PCP representative example: Kia Rio 11 ?<; qrir ' i:
, - K ia P i c a h t o R a n g e ' .SAVE A MASSIVE;.
:|Prire;
' From:■ M i l£S UP TO 7 YEARS :?; E5J90
0909 KaRio 1.4 2 SiIrRBt 22243 miles 1010 IOaRiol.415(lrSlvei.n332miles
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0858 IOaCeedl.6a!Dll35drSWI113] Silver, 19500miles
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- £11,995 ■ £12^90 : X'.- £14490 profiles with both existing and new
customers and to deliver an excellent sales result in July.
retail perfonnance - the most worry ing aspect for many - shows that if you have excellent products, deliver- mg top quality at a fair price, then
to buy^"^^ customers who are willing For us and our dealers this success
has come right across the board, with new cee d already proving attractive
overall market is not: suffering as rPtTu
to see that the had predicted and our
hatch market brimming with fresh and exciting products the new Astra VXR had to raise the bar still further. Key to its success was the
so soon after its launch and newOp- tirna, ly o , Picanto and Spoilage all performances.
all coming from one place and that is good news for our dealers.” ® Full details of the Kia range and
the dealer network can be found at
www.kia.co.uk. For more information on any Kia model, please visit Perrys in Accring-
iys.co.uk.
‘on„Road, Burnley, or call 01282 789064. Alternatively log on to
ivww.per-
The^success we have enjoyed isn’t
sophistication of its power- train and chassis. With 280PS, the 'VXR produces more’ power than any of its current rivals, allowing it to accelerate from 0-60mph in a class-lead ing 5,9 seconds. - But the killer punch is its 400Nm of maximum torque, giving it the highest specific output in its class. The new VXR’s chassis will
be equally competitive, with a mechanical limited-slip dif ferential (unique in class as a standard item), HiPerStrut front suspension, and bespoke
brakes, springs and damper settings. Key rivals will come from
Volkswagen and Renault in the form of the Scirocco R and Megane Sport 265 (as well as the Focus ST, when it arrives in the UK).
pricing - £26,995 on the road — will undercut the Scirocco’s by nearly £4,000, and that of the Megane 265 by more than £2,000 when the Renault’s equipped with its optional Cup Pack, including 19-inch alloys and a limited-slip dif
ferential (both standard on the Vauxhall). Other standard equipment
on the Astra VXR includes FlexRide adaptive damping, DAB, USB, Bluetooth and LED tail lights. . Vaindiall’s unique Lifetime
Warranty will also provide first owners of the VXR with the reassurance of,compre hensive cover for however long they own the car.
But the Astra VXR’s keen The. UK’s hot-hatch class
from a wide range of optional CTctras, including full leather upholsteiy and electrically adjustable seats, satnav with SD card and aux-in and In
options will be the VXR Aero Tack’ which Vauxhall expects
,85% of customers to choose For just £995, it includes 20- inch alloy wheels, a BiPlane
Rear Spoiler and extended side skirts. Compared with the 1.6-li
tre, turbo-charged GTC mod el, the Astra VXR’s springs have been stiffened by 30% and the car lowered by 10mm at the front and rear, to allow more driver connection on road and track.
The Astra’s clever com
pound crank/Watt’s link rear suspension was also stiffened, as were suspension bushes all round, to cope with the extra chassis loads. 'The front anti roll bar’s diameter increased by 5mm over the GTC’s, again for added stiffness. Working with motorsport
manufacturer, ZF Sachs, Vauidiall developed bespoke damper settings for the Astra VXR, using larger diameter pistons to the GTC’s. Vauxhall’s FlexRidc adap
tive damping system is stand ard on all VXRs. Drivers have the choice of three chassis set^ tings, which can be selected at the push of a button. • For further information
on the Vauxhall Astra VXR, visit Penys in Accrington Road, Burnley or North Val ley Road, Colne or call 01282 427321 (Burnley) or 01282 863387 (Colne). Alternatively log on to
vyivw.penys.co.uk.
telligent Adaptive Forward Lighting. One of the most popular
S 1 K M l i“ >l SE34r BM . 11067 mJes
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has become significantly hot ter in the seven years since Vauxhall launched the first T^tra VXR. Back then,' the class norm for power was be- hveen 200PS and 250PS (the first Astra VXR produced 240PS), whereas now it starts at around 230PS right up to the new VXR’s 280PS. VXR customers can choose
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