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/ Clitlicroe Advertiser and Times, July Z-lih, 10TS 5 m ■ *.,*


IGl&L MB at fcurciay,


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I o f fe r items o f s to ck at very


l ic o d pr ic es. An |portunfty you


| recommended " i S a i


I erfui World of \shion at


Couture Cuntiffe


|LL HOUSE, SETTLE T E L 3457


m i MisM . 'C ia £ 2 THE economical Cherry 100A four-seater. The


THEY INCLUDE AS STANDARD ; WHAT OTHERS CALL EXTRAS


“THE best car on the market, plus the personal attention and initiative of a family-owned business — backed by a staff with a profit-sharing incentive to provide the customer with the best


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service it is possible to give.” This service is promised by


Mr Maurice Bursk, a 42-ycar- old Lancashire man, who has invested his life savings in bringing Datsun to NE Lanca­ shire’s Calder Valley, and is convinced “we are here to


stay.” The cars are Datsuns,


“from the fourth biggest car manufacturers in the world."


Datsun have an impressive


appeal, for stylish cars offer­ ing remarkable economy both in purchase price and running costs, with numerous items included as standard equip­


•


ment which other marques regard as optional extras. The Datsun range covers 23


cars, with a total of 30 colours, and the choice of automatic or manual transmission on nearly all saloons and estate cars.


EXTENSIVE P r ic e s begin with the


economical two-door Cherry 100A at £1,297, rising through the top-selling 1,200 cc Sunny 120Y two-door saloon at £1,429 to the luxury 260C estate car at £2,734; plus a super-sports car at £3,694.


\ This value for money is just


as appealing in 'NE Lanca­ shire as elsewhere, with Dat­ sun offering one of the lowest- priced family cars on the mar­ ket — the Cherry 100A.


This is a classy sports-style


saloon, seating four in com­ fort, which claims 40 miles to the gallon at reasonable cruis­ ing speed, but a top speed of 87 mph which gives motorway driving without stress. For those who prefer the


“fast lane” — there's a coupe with a slightly bigger engine giving a top speed of 93 mph.


Mr Maurice Burak Managing Director


The Datsuns have been |S m % / h


lop l*als at :ia! prices for your


|>r and Jaguar ;r2000...... from E11.81


Star ■iiaaaaiBiaaa from E23.10 other bargains


I ii Bull tyres... from £5.49 Iss; & Barclaycards welcome


AH prices sut'Joct to VAT


THE five cars in the CHERRY class cost from .£1,297 up (o .£1,795. There are four SUNNY models, ranging from £1,129 to £1,659. The two V IO LET models cost £1,698 and £1,911, with four BLUEBIRD models ranging from £1,784 to £ 2,286.


In the higher price category there’s a choice o f three


LAUREL models, from £2,248 to £3,238;plus the SKYLINE at £2,678.


The 260C saloon, estate and the two sports cars range from £2,774 to £3,694.


brought to the Calder Valley by Mr Bursk, who has taken over extensive premises in Burnley’s Church Street, which have been familiar to motorists fo r decades, to launch. Pendlc Garages Ltd.


He served his time as a.


motor engineer in the family bu sin ess in Manchester started by Iris father with his first world war gratuity.


Now, along with his wife,


Mrs Rhona Bursk, who acts as company secretary “with fam­ ily commitments,” Maurice has established his own family concern, confident that with


i f l i n i ls


id


Datsun it will be “a success story.” |


' “The cars are made in what is probably the most modern car production plant in the world,” says Mr Bursk. “The emphasis is on quality control and ensuring that the finished product is as perfect as a car can be, when it reaches the customer...


ENGAGED “To that end the buyer will


find a special ’sticker’ on each car, signed by the factory inspector who makes the final check; and in the unlikely event of any trouble that * inspector is responsible for any complaint,” he says.


“That is the best was of


ensuring that a car is ‘right,’ a feature illustrated by the fact that 17V6'pcr cent, of the Dat­ sun work force is engaged on quality control, and on the final inspection and chocks before their cars leave their factory.


CONFIDENT “ Finally there is our own


pre-delivery inspection, in Burnley, and we make that the most thorough and com­ prehensive possible.”


To back up that pro/nisc of trouble-free motoring, Mr


Bursk .quotes the extensive service facilities at the Burn­ ley Church Street premises.


“We have a-tremendous


range of Datsun spares at our Pendle Garages — backed up by out computer link with Datsun UK at Worthing, which runs a 24-hour deliv­ ery," he says.


“We are also equipped to


undertake full service and maintenance work on other makes o f car — -especially Opel, with one member of our maintenance sta f f being a


fully trained Opel mechanic, who was employed on that marque in Burnley.”


“All our staff, from the gar­


age floor to executive level, will participate in a profit- sh a r in g s ch em e , which


• ensures they have every incentive to give the max­ imum effort to ensure cus­ tomer satisfaction.”


SERVED Mr Bursk is confident that


Datsun will make, a bigger impression in the Burnley- Petidle and surrounding area, now that Pendle Garages arc established locally.


“ Datsun market, research


into the popularity of Datsun cars show they get an extre- . mely 'high percentage of per­


THE elegant sports coupe Sunny 120Y. THE prestige 260C Estate car. value Tor I money (appeals


sonal recommendations from satisfied owners," says Mr


Bursk. “A large'proportion of Dat­


sun drivers are private motor­ ists who are free to make their own choice — and look for value for money and trouble- free running. “ That is made possible


because, in addition to our own pre-delivery inspection by our own service manager, Datsun have a fantastic record for reliability — the average warranty claim is less than £1 per car, a figure .which speaks for itself.” Mr Bursk, a native of Man­


chester, entered the motor trade in his fatlrcr’s business on leaving school in 1948, and served his time in the trade before graduating into run­ ning his own business.


ESTABLISHED Subsequently he joined the


senior management of one of the best-known motor retail­ ing organisations in Lanca­ shire.


* Now he has launched his


own family business, Pendle Garages Ltd, where, he says; “ I hope to be succeeded in time by my young son." Why chooso Burnley? “First, because I decided it


was an ideal town for the kind o f . business I envisaged. Second, because I reviewed the car market and decided that with a Datsun dealership, not previously established in the Calder Valley, there was great scope for the future,” says Mr Bursk.


Mr Keith ISullocli Sales Manager


AGED 49, Todmorden-born Mr Bullock lias been a popular


figure in the motor trade in and around Burnley for about 20 years, and has already enjoyed meeting “old custom­ ers” in his new role with Dat­ sun and Pendle Garages Ltd. “People'takc various factors


into account when choosing a


new car,” he says. “One is the record of the man who sells the car — I have always given my clients a fair deal."


Mr Ken Townson Service Manager


BORN 48 years ago in Man­ chester, he served his time in Rochdale, became chief test engineer for.Mercedes in Manchester, worked wit h DAF in Holland and was 22 years in the RAF, being in charge of transport services in Fighter Command.


“We have an excellent set­


up for servicing Datsun, with local spares stocks being backed by a 24-hour service through the computer link with Datsun, Worthing, and we have sta f f experienced also in other makes of cars.”


THE MEN WHO CAN ■PROVIDE SERVICE-


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■ t M Mr Ron McGuire Sales Manager (Used ears)


MR McGUIRE has been in the motoring trade all his working life. Until recently he was chief sales manager to an organisation operating a main dealership in Lancashire, but he has joined Pendle Garages Ltd because of a life-long friendship with Mr Bursk. Mr McGuire is in charge of


Pendle Garages used ear sec­ tion, and with the new com­ pany looks forward to making new contacts; not least among the sailing fraternity, he is


. currently commodore of the yacht club at Newby Bridge, Windermere.


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