Dennis Virginia


Marchiori (Main, `90)


Barber D.C., (Main, `90)


Add to that list 2023: the year Palmer College celebrated the successful completion of Daring and Driven, the largest fundraising campaign undertaken by any chiropractic college — ever.


EXCEEDING ITS AMBITIOUS $25 million goal to reach a staggering $30.2 million, the campaign will be remembered as a testament to the generosity of alumni and friends of the College and their deeply rooted belief in Palmer, the chiropractic profession and a future of unlimited health and human potential. And it will be remembered as the start of much


more to come — a precedent set for Palmer’s efforts to continue raising the funds needed to advance the College’s mission.


12 SEIZING THE MOMENT


Looking back, the success of the campaign was anything but inevitable. Barbara Melbourne, J.D., Palmer’s vice chancellor for institutional advancement, remembers the report submitted by the consultants hired to assess the campaign’s feasibility. “To put it simply, the outside experts said it wasn’t going to happen.” Yet Palmer’s leadership knew that


opportunity was calling. The College had partnered with Gallup to conduct extensive research on perceptions about chiropractic care, and the results were clear: patient demand was growing. As The Trusted Leader in Chiropractic Education®


, Palmer was


uniquely positioned to steward the growth of the profession by doubling down in its investments in its students.


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