This image The brief was to create a work space that avoided a ‘home-like’ look


Opposite, bottom Asif Khan designed the boardwalk


PLUS COMPANY CAMPUS AND COSSETTE OFFICES, MONTREAL LIGHTING: LAAB ARCHITECTURE


Post-pandemic, Canadian ad agency Cossette and its parent corporation Plus Company decided to reunite its Montreal workforce in a single downtown campus and attract remote workers back to the ofice.


As well as wanting to reflect the company’s creative credentials, the design focus was on UX (user experience) design. Workspaces are organised around the needs of the different creative teams, providing each with a workplace customised to working habits and creative


practices. This entails a mix of open spaces, closed rooms and hybrid configurations. Previously siloed workplace pods were opened along the exterior wall to promote informal travel between the teams, and to provide greater access to views and light. Beyond reflecting the business model in the layout, the brief to LAAB Architecture was to go beyond ‘hip design features and the ubiquitous foosball’ and to create a work environment that would avoid a ‘home-like’ look or


‘rehash the ubiquitous playful ofice tropes like swings’.


Creative energy is suggested more subtly by the linear red lighting details integrated into the highly reflective column elements, and also into the doorways of meeting rooms. In contrast with the largely monochromatic palette of the interior, it lends an edginess and vitality.


‘The result is a mesmerising space that almost inebriates its visitors with a rich visual stimulation and a tangible creative ambience,’ says Cossette.


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