CEO DIARIES
Being an ‘industry leader’ to me is less about having the loudest voice and more about setting a clear direction and making the everyday choices that build trust: prioritising safety, quality and long-term customer value; being transparent when something isn’t right; and creating the conditions for people to do great work. In our world, technology may be wireless, but leadership can’t be. You need to be close to the people building the products, servicing customers and supporting operators out in demanding environments. At Åkerströms, leadership also means understanding
the responsibility that comes with what we deliver. Our remote-control solutions sit at the heart of our customers’ processes where precision and reliability are non-negotiable. So, my role is to help us keep raising the bar – commercially, technically and culturally – while ensuring we remain the partner customers call when the application is complex, the environment is tough and the cost of failure is simply too high.
Can you tell us how you got into this industry and why? I’ve spent most of my career in industrial and manufacturing environments – places where progress is made through a combination of engineering discipline, operational excellence and people who take pride in doing things properly. What has always
attracted me is the clarity of purpose: you can see how a better process, a smarter product or a safer way of working translates directly into performance for the customer and wellbeing for the workforce. Åkerströms is a new chapter for me in terms of
product category, but not in terms of the customer reality I’m used to – uptime, personal safety and total cost over the full life cycle. Remote control technology, especially when combined with connected services, sits right at the intersection of those needs. And because our customers depend on equipment that must often perform year after year in harsh environments, I’m drawn to Åkerströms’ strong focus on personal safety and its focus on robust, serviceable products designed with longevity – and the entire life cycle – in mind. I joined Åkerströms because I see a company with a very strong heritage and a very current mission. From its roots in Björbo and more than a century of development, to its modern focus on robust radio control and digital services, Åkerströms combines craftsmanship with innovation.
What makes your company stand out? Åkerströms stands out because we’re a small company with a big assignment: to give customers maximum control and safety in environments where the margin for error is minimal. That focus shapes everything –
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Åkerströms’ customers depend on equipment that will perform year after year.
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