CEO DIARIES
Carl Stahl supports
customers across the entire lifting life cycle.
margin for shortcuts or complacency. That reality drives a strong culture of professionalism, diligence and pride throughout the industry. There is also a keen sense of community within the lifting sector. People genuinely care about raising standards, sharing knowledge and improving safety across the board. Industry events, collaboration and open dialogue all help push the sector forward and ensure best practice is continually evolving. I’m particularly encouraged by the direction the industry is heading. There is growing recognition that safety isn’t just about the equipment itself – it’s about competence, engineering quality, proactive
maintenance and reducing risk at source. This broader, more holistic approach aligns perfectly with how we are evolving as a business and how I believe the industry must continue to develop.
Why should people want to join and work in this industry? GLAD – Global Lifting Awareness Day – does an excellent job of highlighting the opportunities within the lifting industry. It promotes the importance of lifting operations and shines a light on the skilled professionals behind them. I strongly believe in that message, because I am living proof of what the industry can offer. I joined with no experience and built a long-term
career through training, development, curiosity and a commitment to safety. The lifting industry offers clear progression routes, from hands-on technical roles through to engineering, inspections, training, fabrication, safety management and leadership positions. The work also has real purpose. Competent lifting
professionals help prevent accidents, protect people and keep businesses operating safely. Because lifting operations are essential and regulated, the industry offers long term stability and security for those working within it. At Carl Stahl, we actively support the principles behind GLAD by investing in competence development, training and raising awareness of the importance of safe lifting. For anyone looking for a career with meaning, progression and long-term prospects, the lifting industry offers exactly that.
What are your expectations for the industry going forward? Any trends or challenges? The lifting industry is evolving, and several key trends are becoming increasingly clear. Competence is becoming more important than ever as lifting environments grow more complex and expectations around safety continue to rise. Customers are also increasingly looking for integrated service models. Rather than managing
18 | March 2026 |
www.hoistmagazine.com
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