before and after dinner at Heartwood, which opens at 5 p.m. Engagement in the revamped spaces has
been much greater than expected. Dopson attributes their success to a combination of resident feedback, market research, and giving each space a distinct identity and brand story. “If you were to walk into one of these
spaces, it would feel very normal, like the way you’d experience a restaurant of that type that was not in a senior living campus. And I think that’s the real magic,” he says.
VARIATIONS ON ALL-DAY DINING THEME All-day dining is quickly becoming the norm among providers—but they’re choosing a variety of ways to implement the concept. LCB Senior Living’s dining rooms are open from 7 a.m. to 7 p.m. as part of its
The Hoosier Village dining spaces succeed because they were developed through a combination of resident feedback, market research, and giving each space a distinct identity and brand story, says Phillip Dopson, senior vice president, consumer experience, design, and retail at Compass Community Living.
Everyday Gourmet dining program. Resi- dents can order anything off the extensive menu at any time of day. “Whatever is on the menu for any of the
mealtimes is available at all times,” says Ted Doyle, vice president of marketing and
communications. “It’s all part of maintain- ing independence and choice.” The Everyday Gourmet program has
been in place for more than six years, but LCB has recently focused on refining the dining experience by sending leadership
Next to Hoosier Village's fast-casual bistro, called The Dash!, the community put a feature like that in many hotels--a 24-hour self-serve mini-mart. Photo from Morrison Living.
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