Cover story


Small steps big ambition


The rationale for investing in a school fundraiser is clear. But with budgets at breaking point, how do you get started? Think big but remember the power of small steps, says school development director Alison Cox


A


ppointing a fundraiser can seem like a luxury that many schools can’t afford, but the harsh


reality is that we all have to fi nd new ways to generate essential income. So the question schools really need to ask themselves is: can we afford not to invest in fundraising? We all want to deliver high quality


teaching and learning but, in the current climate, fundraising is the only way schools can fully realise these objectives. Of course, it takes time and schools need to commit to


embedding a long-term fundraising culture. The good news is that as long as you have a clear strategy from the outset, even someone working a few hours a week in a small primary school can make a difference. When I was appointed by


Aylesbury Grammar School to establish a development offi ce in 2011, it was unusual for a state school to recruit anyone to raise money. Yet the challenge was clear: as a selective grammar for 1,330 boys in Buckinghamshire, we were


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