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PRODUCT NEWS


A global push to circularity By Andy Leah, General Manager of Duraproducts


Global Recycling Day 2025 actions us to closely consider waste reduction, a dual target for environmental and economic strength. Embracing circularity, minimising consumption and maximising material reuse is important for all industries but key for the construction industry as it looks to reduce its environmental footprint most drastically.


To achieve a closed-loop circular economy requires more than simply looking at waste management practices; we must look to extend material and product lifecycles. Construction, a major raw material consumer, must lead this shift to create opportunities for closely tied industries to play their part too. By integrating existing, proven sustainable products across the supply chain, contractors, architects and designers can achieve significant reductions in resource dependency and ensure long-term value.


From material sourcing to end-of-life demolition low-carbon processes are essential. This not only conserves resources but drives innovation in manufacturing and production. Today, integrating waste reduction and circularity into business operations is a non-negotiable. Utilising post-consumer and post- industrial waste, particularly in construction, reduces virgin material demand and diverts waste from landfills.


Longevity is crucial too. Products, especially in construction, must be designed for durability, reducing replacement frequency and resource consumption. End-of-life considerations, ensuring recyclability and reuse, are also vital for closing the loop. By developing and implementing waste-reducing solutions, we contribute to a sustainable future, balancing economic growth and environmental protection.


As a construction solutions manufacturer, Duraproducts works to create a demand for sustainable products replacing the need for carbon-heavy traditional alternatives like concrete. Since 2003 the green industry leader has used recycled and recyclable polymer materials to deliver award-winning kerbing and combined drainage products across Europe.


Duraproducts’ commitment to sustainable innovation highlights the real-world potential of circular economy principles in the construction sector. The company stands as a proven example of how practical, forward-thinking approaches can help guide the wider industry toward a more resource-positive future.


54 | May 2025 | draintraderltd.com


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