FOGO ISLAND, NEWFOUNDLAND, CANADA
Lord Cultural Resources is proud to partner with Leading Culture Destinations for the third year to present the Soft Power Destination Awards. Created to celebrate the power of cultural organizations to influence and empower their communities and beyond. Large national museums have long been effective in cultural diplomacy, providing the places, collections and expertise that governments need to impress and enlighten allies and trading partners and their publics with their cultural attainment. Today, with the rise of social media, and the growing importance of cities, we are increasingly seeing that small and mid-sized institutions can exercise outsized influence both locally and internationally. This year’s winners of the “Soft Power Destination Awards” are great examples of how relatively small institutions can have large-scale impact through soft power. The winners in this category have become soft power destinations by being accountable and transparent, and by seeking to be excellent, relevant and sustainable in all that they do. In an increasingly complex world, these institutions are shining inspirations.
Lord Cultural Resources is proud to partner with Leading Culture Destinations for the third year to present the Soft Power Destination Awards. Created to celebrate the power of cultural organisations to influence and empower their communities and beyond. Large national museums have long been effective in cultural diplomacy, providing the places, collections and expertise that governments need to impress and enlighten allies and trading partners and their publics with their cultural attainment. Today, with the rise of social media, and the growing importance of cities, we are increasingly seeing that small and mid-sized institutions can exercise outsized influence both locally and internationally. This year’s winners of the “Soft Power Destination Awards” are great examples of how relatively small institutions can have large-scale impact through soft power. The winners in this category have become soft power destinations by being accountable and transparent, and by seeking to be excellent, relevant and sustainable in all that they do. In an increasingly complex world, these institutions are shining inspirations.
Gail Lord and Rebecca Frerotte Lord Cultural Resources
Gail Lord and Rebecca Frerotte Lord Cultural Resources
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