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IN THE SPOTLIGHT: HOW THE TRADE HAS KEPT BUSY IN THE DOWNTURN


Sarah Watts (left on screen) in conversation with hypnotherapist Helen Breward


From hypnotherapy to supermarket shelf- stacking, Juliet Dennis and Ben Ireland find out how four members of the industry have ventured into new fields during the virus crisis


SARAH WATTS Not Just Travel


Not Just Travel franchisee Sarah Watts has teamed up with a hypnotist to give her customers “escapism from everyday life” while travel restrictions remain in place. The agent, based in Pewsey, Wiltshire, has linked up with clinical


hypnotherapist Helen Breward from Royal Wootton Bassett to offer five free downloadable hypnotic tracks “to transport people to their favourite destination from the comfort of their own armchair”. Watts’ clients can use the self-hypnosis tracks to imagine beach holidays, mountain escapes, safari adventures, road trips and family trips to Disney. She said: “It’s incredibly tough to not be able to have that holiday that you’ve saved for, planned for and dreamt of taking. We wanted to provide a holiday experience that everyone can enjoy even in lockdown. “Holidays play such a large part of our lives. They provide a well-earned


reward for working hard and mean spending time with loved ones while making memories. Having something to look forward to has a significant effect on mental health and wellbeing. The entire booking process – from the initial excitement of discussing the holiday, to preparing, packing and enjoying and then reliving the holiday – is essential to us. It is escapism from everyday life. “I don’t want my customers to miss out so I’ve teamed up with Helen to enable people to travel using the power of their imagination. “It really is a powerful experience.”


14 4 JUNE 2020 travelweekly.co.uk


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