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INDEPENDENT PUBLISHER OF THE YEAR PUSHKIN PRESS
THE SHORTLIST Canelo Canongate Faber Joffe Books SPCK
Thames & Hudson The Folio Society Vertebrate
P
ushkin Press’ win in the Independent Publisher of the Year category comes as it celebrates 25 years in business— and its most successful year yet.
The indie’s numbers in Nielsen BookScan’s
TCM nearly doubled, and adult sales rose faster than any other publisher in the Independent Alliance—powered by a literary rediscovery and a big prize-winner. Sales of Ulrich Alexander Boschwitz’s The Passenger (trans: Philip Boehm) neared six figures in 2021, and gave the publisher its first Sunday Times bestseller in both hardback and paperback. David Diop’s At Night All Blood is Black (trans: Anna Moschovakis), meanwhile, won the 2021 International Booker Prize, from a shortlist that included another Pushkin title. The two hits show the publisher’s unrivalled
PICTURED PUSHKIN PRESS PUBLISHER ADAM FREUDENHEIM
eye for potential in overseas fiction—particularly among books, like The Passenger, that have been neglected for years—and its superb packaging of
translations for the UK market. Further unex- pected successes emerged from Pushkin’s rich backlist of books in 25 languages—like Agustina Bazterrica’s Tender is the Flesh (trans: Sarah Moses), propelled back into the public eye by TikTok exposure; and its niche range of Japanese honkaku crime fiction, which has steadily gained traction over seven years. Under publisher Adam Freudenheim it has been pushing into new genres too, most notably children’s and young adult. The British Book Awards judges admired Pushkin’s long-term commitment to its authors, creative digital marketing, close connections to readers and careful planning for growth. “Pushkin Press is a perfect example of an indie publisher that knows its strengths and how to play to them,” they said. “It’s proudly literary and never afraid to take risks on books that few have heard of… it’s so good to see how commercial success is now taking it to the next level.”
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