INDUSTRY NEWS RELEVANT TO YOUR BUSINESS


based FDC/aerofilter and Aerometals have hired Branding Iron as their agency of record. Branding Iron devel­ oped new ads for both companies in 2012 and will be handling media place­ ment and advertising duties for them in 2013. "Branding Iron is known for highly


Digital and App magazine readers can watch video on this news release by clicking the play button.


similar phenomenon with collegiate avi­ ation programs like that of the Guidance Aviation­Yavapai College pro­ gram in Prescott, Arizona. In 2012, Guidance Aviation’s impact on the Prescott and surrounding communities in Northern Arizona was $15.2 million, as established by William V. Cheek and Associates. Commenting on the day, Arizona


State Representative Andy Tobin remarked, “What you have today is the opportunity for the aviation industry to share with the legislature….the eco­ nomic impact that is generated by this industry. In my district, we have Guidance Helicopters, which is the num­ ber one helicopter training center.” Guidance Aviation’s President and


CEO, John Stonecipher, arrived at Arizona’s State Capitol to discuss cur­ rent successes, challenges, and most importantly the new programs being offered by Guidance and its collegiate partner, Yavapai College. In addition to the current, highly successful profes­ sional helicopter pilot degree program being offered, a new degree program will be offered in August, 2013: The Associate of Applied Science, Aviation Technology degree. This new degree includes Helicopters, Unmanned Aerial Systems (UAS) and Operations Management (OM) areas of concentra­ tion. The Operations Management area includes Air Traffic Control, Certified Flight Dispatcher, and Flight Service Specialist (FSS) – The FSS pro­ gram was written by Guidance Aviation’s Director of Academics, Professor John “JJ” Johnson, U.S. Air


Force (Ret.), working directly with Lockheed Martin’s Flight Service Center to specifically meet the hiring require­ ments of Lockheed Martin. In addition to the new Yavapai


College Aviation Technology Degree program, Guidance has already expand­ ed its current Part 141, high altitude hel­ icopter flight training programs to include Turbine Transition Training, Long Line (Vertical Reference), Night Vision Goggles (NVG), and Part 135 Tour Operations. The Yavapai College Professional


Helicopter Pilot Program was estab­ lished in spring of 2010 and to date is generating over $9 million in revenues annually, making this the highest rev­ enue generating degree program at Yavapai College, surpassing current contributions from the State of Arizona. 


branded, page stopping advertising," said Rex Kamphefner. "They also have an established rapport with media out­ lets all over the world. They give us great creative and media relations and allow us to work on what we do best, serving our customers and developing innovative products."


FDC Aerofilters provides innovative


filter systems for helicopters that out­ perform OEM filters. Their barrier inlet system for the EC135 has recently gained EASA approval. FDC Aerofilters also produces filters for other Eurocopter models, Bell, MD and Sikorsky aircraft.


Aerometals is a proven provider of reli­


able replacement parts with a 30­year history of success. Last year the compa­ ny's annual sales exceeded $35 million. "Both FDC Aerofilters and


Aerometals are leaders in the aviation industry," said Branding Iron Co­ Founder Scott Emerine. "They have a storied history of success and we con­ sider it an honor to be associated with both companies." 


GOT NEWS?


If your company has news, events or updates you would like the helicopter community to know


Branding Iron Named Agency of


Record for FDC/aerofilter and Aerometals


Branding Iron Marketing, Advertising


and Public Relations recently announced that Sacramento, California


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Send your current press release, photo and company logos to: Lyn.Burks@RotorcraftPro.com.


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