Cover story – advertising feature
Thinking creatively to improve health and wellbeing
Head of brand and marketing Cheryl Jones explains how CareHomeLife is supporting care sector workers to be their very best selves
It is widely recognised how rewarding working in the care profession can be. In stark contrast, and probably less well recognised, is just how challenging it can be. Constant exposure to illness, death, and human suffering can, and does, take its toll on a person’s mental and physical health and bouncebackability. Stress and burnout are real issues throughout the industry, so it is likely there will be people working within your care home right now who are struggling.
It is important for someone to know they
have support at work when they need it. Not just from their line manager, but also from their colleagues. To feel heard, seen, and understood. Like they belong.
Being part of something, be that a family, a community, or a religion, gives life a purpose and connection that is beneficial to our life satisfaction and happiness.
Supporting health and wellbeing There are so many reasons why it makes good sense for care home leaders to encourage good health and wellbeing in their staff, including productivity, reduced absence through illness, and disengagement. Let us also remember that the residents themselves will be directly affected by a person’s demeanour. An individual with a healthy mind, inside of a healthy body, will be far more positive, patient, and present as a caregiver, and have the energy required to carry out tasks. Supporting health and wellbeing in a
workplace can take many forms. There’s much more to it than placing a fruit bowl in the staffroom!
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Eddy Fishwick, managing director of CareHomeLife, says: “At CareHomeLife, our higher purpose will always be ‘honouring our loved ones with dignity’. Resident-first thinking has helped shape our business. Everything we do is centred around the wellbeing and dignity of care home residents and being a catalyst for positive change within social care. Our aim is to support care homes to deliver the very best resident care, in a setting where people can thrive, feel safe and live out their days with dignity.”
For residents to be safe in our care home customers’ expert hands, we must first ensure our customers are safe in ours. One of the ways we do that is by providing health and wellbeing support through our CareHomeLifeStyle magazine. Within the pages of CareHomeLifeStyle, readers will find lots of helpful information and inspiration to improve their personal health and wellbeing. The latest issue includes articles on the benefits of sleeping well, tips for healthy eating, how to thrive during menopause and more. Free copies are distributed to all CareHomeLife
Volume 10 Issue 1 January 2025
www.thecarehomeenvironment.com
Keeping warm: optimising building performance
Meeting sustainable hot water demands
Thinking creatively to improve health and wellbeing
customers and all care homes are invited to request copies for their facility.
Better together
CareHomeLife is committed to doing good, and has partnered with a number of charities, organisations, and industry bodies doing amazing work for the benefit of the sector.
We are proud to support, amongst others, Care England, The Care Workers’ Charity, Care Forum Wales, and Championing Social Care – without them, social care would be a very different place. We do not just want to pledge our monetary commitment, as important as that is. We prefer to get involved, add value, and make a real difference where we can. As such, CareHomeLife jumped at the chance to be headline sponsors of Championing Social Care’s Care Sector’s Got Talent 2024 competition. “I felt an instant affinity with Championing Social Care’s vision, which is to ensure a wider and deeper public understanding, appreciation and respect for social care,” explains Eddy. “Their ethos perfectly aligns with CareHomeLife’s utmost respect, compassion for, and belief in the care sector. “We’re delighted to be once again headline sponsors for Talent 25 and want to spread the word far and wide across the sector to encourage as many people to enter as possible.”
Creativity is good for us
Both organisations also share a creative approach to problem-solving. Creativity
www.thecarehomeenvironment.com January 2025
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