Care staff technology
schedule. It can also be used as part of a change management strategy to align employees’ work and interests with where the organisation wants to go. Each organization is different but
analytics can help target applicants, prioritising the most qualified and the one who would best fit in your company culture. In addition, analytics can help
determine how to best fill a position; identify factors that create employee satisfaction so they can be replicated and improved upon; identify reasons for workforce attrition instead of leaving it to an educated guess, and help create effective training initiatives that are targeted and useful. Some analytics tools specifically
measure engagement analysis, allowing organisations to collect feedback from practitioners and identify patterns in employees’ emotional states. This gives healthcare employers insight into the factors contributing to burnout, allowing them to take action to improve working conditions. Technology can also be used to
provide a more seamless experience for healthcare workers, making it faster and easier to access information and complete simple tasks relating to work and the work-life balance. Self-service tools can empower
employees to more easily manage their time, while centralised document management systems can streamline some administrative tasks into fewer steps. By reducing the administrative burden, it frees up time for healthcare practitioners to spend with patients and allows HR teams to focus on the employee experience.
Recruiting new talent In such testing times, how does a healthcare organisation go about
recruiting new talent? Word of mouth is always an effective tool – if your business has a well-established culture of looking after its people, others will naturally be drawn to it. Despite the near constant headlines
highlighting the issues within the health and social care sector, the pandemic has also raised awareness among the public of the essential work carried out by care home workers. A study by Bupa Care Homes highlighted how 81 per cent of people now have a greater appreciation for those working on the front line. Indeed, care home workers now rank
among the top five careers people consider as making a positive difference to society, alongside the likes of firefighters and teachers. As a result of the pandemic, over half of the respondents have considered a new role in order to give something back to society.
So how can technology help in
attracting the right people to your organisation? Widespread technology adoption is fueling efficiency and making better care possible. It is also creating a gap between the skills that providers need and those available in the talent pool, leading to a highly competitive market. Healthcare HR teams need to rethink
how, where, and who they hire given this competitive environment. Streamlining the recruitment process will improve the quality and speed of hiring, while reducing the administrative burden. It will also allow HR more time to focus
on strategic activities, such as training, career development, all while enhancing the employee experience. Using analytical tools based on the
attitudes and activity of the current workforce can help HR teams identify and understand the aforementioned reasons behind turnover and flight risks. Managers can then use this information to streamline their hiring and focus on best-fit candidates, helping to reduce turnover and strengthening the workforce.
Employee experience is essential Once in, it is important for organisations to look after both new and existing employees. While long hours and challenging work may be a reality when working in the sector, there are opportunities for healthcare employers to enhance the employee experience. Care organisations should actively
prioritise workforce health and well- being, empowering employees to have
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www.thecarehomeenvironment.com• February 2021
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