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MARKETS ▶▶▶


Popularity of poultry continues globally


In 2019 the global poultry market increased by 6% to US$ 231.5 billion, rising for the third consecutive year. Global consumption peaked in 2019 and a continued upward trend in consumption is expected despite the coronavirus, according to an IndexBox report.


BY NATALIE BERKHOUT W


ith a combined 40% share of global consump- tion, the countries with the highest volumes of poultry consumption in 2019 were China (20 million tonnes), the US (19 million tonnes)


and Brazil (12 million tonnes). These were followed by Russia, Mexico, India, Japan, Indonesia, Iran, South Africa, Malaysia and Myanmar, which together accounted for a further 21%. The countries that recorded the highest levels of poultry con- sumption per capita in 2019 were Malaysia (63 kg per per- son), the US (58 kg per person) and Brazil (57 kg per person). The most notable growth rate in terms of poultry consump- tion per capita among the leading countries was Myanmar.


Global poultry forecast 2020-2030 According to the FAO, global poultrymeat production is esti- mated to reach 137 million tonnes in 2020, with further growth anticipated in China, the EU, Great Britain, Brazil and Mexico. New investments in processing capacity are expected to in- crease production in the EU and the UK, although the effects of COVID-19, as well as HPAI, remain to be seen. Poultry produc- tion is expected to increase in Brazil, South Africa and Mexico – in Brazil due to the growing demand for imports (particularly from China), in South Africa due to strong consumer demand, and in Mexico because of competitive feed prices. By contrast, poultrymeat production is likely to decline in In- dia and Thailand. In India, the exodus of labour from the cities following the COVID-19 lockdown reduced the availability of workforce and led to a reduction in consumer demand. In Thailand, a sharp drop in the demand for poultrymeat from the food retail sector, including street vendors, is driving the anticipated decline in production. In the US, declining food


sales and labour shortages have led the sector to abandon expansion plans. The requirement to maintain distance between workspaces in processing plants has also reduced efficiency, resulting in a production drop.


Global poultry production In 2019 the volume of poultry produced worldwide expand- ed to 130 million tonnes, up 3.7% from 2018. This growth is expected to continue. With a combined 45% share of global production, the countries with the highest volumes of poul- try production in 2019 were the US (23 million tonnes), China (20 million tonnes) and Brazil (16 million tonnes). Russia, India, Mexico, Indonesia, Turkey, Japan, Iran, Argentina and Myanmar lagged some way behind, together accounting for a further 20%. Among the key producing countries Russia saw the most notable growth rate in poultry production be- tween 2009 and 2019. For the fourth year in succession, the global market recorded growth in international poultry ex- ports which increased by 2.2% to 17 million tonnes in 2019. The total export volume increased at an average annual rate of 3.3% during the period from 2009 to 2019.


Exports by country The main poultry exporters in 2019 were Brazil (4 million tonnes) and the US (3.6 million tonnes) accounting for around 24% and 22% of total exports, respectively. Followed by the Netherlands (1.5 million tonnes) and Poland (1.5 million tonnes), which together generated an 18% share in total ex- ports. Behind them came Belgium (509,000 tonnes), Turkey (493,000 tonnes) and Germany (473,000 tonnes). In value terms, the largest poultry supplying countries worldwide were Brazil (US$ 6.5 billion), the US (US$ 3.7 billion) and Poland (US$ 2.9 billion), with a combined 48% share in global exports.


Export prices of poultry The average export price of poultry was US$ 1,644 per tonne in 2019, remaining relatively unchanged compared to 2018. In general, however, the export price pattern continues to show a relatively flat trend. There were significant differences in average prices among the major exporting countries. In 2019, Thailand had the highest price (US$ 2,683 per tonne), while the US price (US$ 1,045 per tonne) was among the lowest.


▶ POULTRY WORLD | No. 7, 2020 11


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