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APPLIANCE DISTRIBUTOR AFE DISTRIBUTION FORMALLY


LAUNCHES IN UK MARKET Electrical appliance distributor AFE Distribution has formally launched in the UK market to offer customers modern service and stock levels.


The company is now rolling out its services after a trial period saw it sell 63,000 quality appliances each month to e-commerce retailers, independent retailers and shops, plus house builders, student accommodation providers, local authorities and charities.


AFE Distribution is part of the For Everyone Group, an industry disruptor, bringing together brands including Cool Med, evec and other leading brands.


The company has invested heavily in building a team of staff members who collectively have 150 years of marketplace experience in order to offer top service levels in the industry.


AFE Distribution takes a modern approach to distribution, offering fast response times, fast delivery times, on-call sales agents, and excellent stock availability, with market-leading prices and 48-hour delivery across an extensive range of brands.


It is strategically headquartered in Manchester, where the company


MOMENTUM GROUP MARKS FIFTH ANNIVERSARY WITH


TRIPLE TURNOVER The Momentum Group is marking its fifth birthday with the news it has tripled in size financially. The company turned over £7.5m in its fifth year, up from the £2.5m in its first 12 months of operation.


The company’s increase in annual sales is one of several milestones for the North West-based property services company.


Established in Liverpool in 2018, The Momentum Group has grown from


has 13,000 m2 combined warehouse space, enabling it to serve customers across the UK efficiently.


The business has made a series of senior appointments to strengthen its team to offer better service levels through highly experienced professionals, including the appointment of Alex Townsend as Commercial Director.


With over 15 years of experience in senior commercial roles in the FMCG, Homeware and Domestic Appliance sectors, she brings extensive and diverse experience to the AFE distribution team.


The group is focused on bringing unparalleled affordability and service to commercial and retail customers throughout the UK and international markets with home and commercial appliances.


Stephen Johnson, CEO of For Everyone Group, said: “We established the business with a vision to revolutionise the appliance distribution landscape, and AFE Distribution is steadily growing into a leading player in the industry.


“We have set a clear mission focused on delivering exceptional service and providing the most affordable yet high-quality appliances.


a team of 11 serving three clients in the city to employing 57 people advising almost 200 clients spread throughout the North West and beyond. To accommodate its team, the company has increased its office space from 400 sq ft in year one to 4,000 sq ft today, with Momentum now occupying a whole floor in One Temple Square, one of Momentum Manage’s portfolio of buildings.


Reflecting the diversification in its client base, The Momentum Group is now four separate businesses: Advise, Build, Manage and Maintain; and works on some of the best-


“We do this by forging direct partnerships with factories, which ensures competitive pricing that our valued customers benefit from.


“The formal launch reflects the growth of the company, with the success of the business being built on the expertise of our sales team, which we have expanded significantly to help grow the business.


“Their market insights and dedication drive our business forward, making AFE Distribution a trusted name in the appliance distribution market by delivering excellent service to customers.”


https://afedistribution.com


known landmarks in Liverpool and the North West, including Liverpool ONE in the heart of the city. The company is also expanding nationally, with instructions for Momentum Build with Gravity at Westfield Stratford in London, and Momentum Manage in Guildford. In addition, Momentum Advise has consulted with Value Retail on Bicester Village, and Momentum Maintain worked for Hamleys toy stores across the country.


www.themomentumgroup.co.uk


www.tomorrowsfm.com


TOMORROW’S FM | 13


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