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PRODUCT SPOTLIGHT A Breath of Fresh Air


BioBax introduces its latest air freshener, designed to keep care homes smelling fresh and clean whilst maintaining a homely feel.


In many care homes, unpleasant odours can become the norm and the challenge of eliminating them can seem overwhelming. Residents, relatives, managers and staff increasingly want efficacious environmentally- friendly products, as the solutions are oſten harsh and unnatural, potentially triggering allergies and leaving artificial, lingering perfumes.


True innovation in freshening, beyond adding yet another perfume variant, is tough but it is the


holy grail for manufacturers who seek a truly effective odour- eliminating chemistry to remove volatile organic compounds (VOCs) and strong cleaning chemicals’ malodours, and deliver fragrance only when triggered by the presence of a malodour.


Finding a broad-spectrum technology that removes lingering odour- like cigarette smoke, kitchen garbage, vomit, urine, faeces, and strong industrial waste and chemical product smells- is a real challenge.


New Zybax Advance air freshener with AqFresh from BioBax offers a real solution, removing all of the usual culprits such as urine, faeces, vomit as well as pollutant smells such as tobacco and chemical pollutants. Its real point of difference is in the technology of the active ingredient, cucurbituril, which is 12 times more effective than the market-leading instant air freshener. Advance is safe, nontoxic and pH neutral with no classification, labelling and packaging (CLP) and it is truly the newest innovation in the air care market for dealing with VOCs.


This new product from BioBax is the first to include Aqdot’s patented supramolecular chemistry AqFresh. AqFresh’s versatile performance chemistry is exceptional at capturing, holding and releasing materials- in this case, capturing


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malodour molecules and eliminating them from the air. A highly-effective odour counteractant, it has been extensively tested and proven to cut human, food, washroom, pet- generated and pollutant smells. With demonstrated advanced fragrance benefits, it delivers a longer, fresher fragrance experience.


Advance is proven to inhibit allergens, helping to safely remove odours and allergens from surfaces, soſt furnishings and fabrics including dust mites, pollen, cat and dog dander allergens on contact, when sprayed.


Like all of the Zybax range, it is safe and easy to use. It is available in two well-loved and industry-recognised signature fragrances, fresh mint and fresh linen, which offer a delicate and neutral fragrance to restore a natural balance in the most challenging areas.


Care homes are someone’s home and creating a homely environment is key to the wellbeing of the residents. With the ongoing challenges brought about by coronavirus, housekeepers are obliged to use strong biocides and chlorine- based chemicals to fight the spread and keep residents safe. Advance can eliminate these odours and return the care home to a home.


Kate Pawson, Sales & Marketing Director at BioBax, said: “We pride ourselves at being at the forefront of the market, delivering highly-effective, world-class innovative products. Zybax Advance air freshener is the first product in our range to use this revolutionary ingredient. The licence and supply of the AqFresh chemistry gives BioBax a great opportunity to continue to innovate and opens exciting opportunities for future products.”


BioBax has launched this incredible technology into new Zybax Advance, but it will soon be followed by Zybax’s signature microbiological product Ultra concentrate, which will combine AqFresh technology with the biological power of both bacteria and enzymes which actively break down the source of organic odours, such as urine, faeces and vomit. Zybax Ultra has been the headline product in the Zybax range of odour elimination and cleaning for the past 20 years, where it has been regularly updated to include the latest innovations available in the industry.


BioBax continues to demonstrate their commitment to manufacturing and supplying the best specialist products for healthcare, hospitality, education, and facilities management channels.


New Zybax Advance is available from healthcare distributor partners.


www.biobax.co.uk www.tomorrowscare.co.uk


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