Green Loop by Northwood Hygiene Products
Company Contact:
greenloop@northwood.co.uk 01952 236 930
www.northwood.co.uk/greenloop
Northwood Hygiene Products is part of the Northwood Companies. It is the leading supplier of parent reels into the paper hygiene sector and has grown to become one of today’s leading UK manufacturers in the Away-from-Home professional hygiene and wiping market, with a number of well- known brands including Raphael, North Shore and Whisper.
Northwood Hygiene Products recently took washroom recycling to a new level with the expansion of its Green Loop recycling package, which now includes paper hand towel and stub roll recycling.
Under this extended full-circle service, designed to help customers lower their waste footprint, Northwood will take these often-unrecycled items from washrooms, turn them into raw materials and create future sustainable washroom hygiene products.
Customers signed up for the scheme are provided with dedicated recycling bins which collect washroom paper waste. The paper is then collected and sorted before recycling through one of Northwood’s UK paper mills and made into a recycled paper hygiene product.
Joel Quick, Northwood’s Sustainability Manager, commented: “Separating hand towels from general waste at the point of use is terrific progress in addressing the amount of waste potentially destined for landfill, and helping end users minimise their environmental impact.”
Focusing on plastics, Northwood’s Green Loop programme was first launched in 2023 and has continued to expand and evolve since then, with around 250 customers now actively using it.
Early in 2024, the Telford-based business expanded its Green Loop initiative with the introduction of a dispenser recycling service. Under the scheme, Northwood removes old soap and paper dispensers from customer premises and recycles them as part of its market-leading installation service. The plastic recovered from the dispensers is recycled via Northwood’s supply chain partners and made into new products – all helping to divert more plastic from landfill.
Joel added: “We’re committed to the circular economy, which is all about minimising waste, increasing recycling and preserving the earth’s resources. It’s important for us as a business to prioritise the re-use of materials, prevent the over-extraction of natural resources and reduce the number of useable materials that end up in landfill. We’re really proud that our customers think the same and we’re confident that this latest initiative will prove really popular.”
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