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Opinion


New Solutions “Smart Screen” cleans your smart phone


A London-based start-up brand propelled by lockdown creativity, ‘Smart Screen’, has launched a revolutionary, antibacterial cleaning cloth designed to ensure phones and tablets remain box-fresh.


A London-based start-up brand pro- pelled by lockdown creativity, ‘Smart Screen’, has launched a revolutionary, antibacterial cleaning cloth designed to ensure phones and tablets remain box-fresh.


‘Smart Screen’ is a designer cleaning cloth and pouch tailored to neatly fit into any pocket, a heavier weight than most microfibre glass cleaning cloths making it easier to handle. This premi- um product has been specifically man- ufactured with the current heightened awareness of cleanliness in mind, with a silver ion antibacterial liquid treatment applied during the weave process. The ‘Smart Screen’ boasts a durability that ensures antibacterial properties lasts for up to 15 washes. This lifestyle accessory, though pro- duced predominantly for phone and tablet use, can also be utilised for reading glasses or camera lens clean- ing thanks to its’ versatility. Created for a mass market audience, the cloth fits into any everyday scenario – from removing screen smears before enter- ing a meeting, eradicating dirt picked up from the bottom of a handbag or getting rid of greasy finger marks on the family-shared tablet.


‘Smart Screen’ CEO, David Sant explains: “As a serial entrepreneur and businessman I’m always looking for opportunities to spot gaps in the market and bring a concept to reality. During lockdown I have been reminisc- ing back to being on busy commuter trains with everyone staring at their


Unsecure’s simplified and person- alised cybersecurity awareness train- ing helps to identify security risks and knowledge gaps in workforces Giacom has announced its partner- ship with usecure, a comprehensive security awareness platform, offering its customers access to its Security Awareness Training and Simulated Phishing resources to help mitigate


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‘Smart Screen’ is a designer cleaning cloth and pouch tailored to neatly fit into any pocket, a heavier weight than most microfibre glass cleaning cloths making it easier to handle.


phones then cleaning them on jeans, jacket sleeves or a handkerchief. It strikes me that now more than ever we have a requirement for ourselves and a duty to others to live in a more clean-conscious manner. I’m proud to bring such a high-end yet accessible product to market to meet a new wave


end-user cyber risk and drive secure user behaviour. With many businesses still working from home, it’s crucial for companies to ensure they continuously educate their employees to become more se- curity conscious and be able to spot cyber-attacks. But even with the most advanced endpoint protection, it only takes one user to accidentally open the backdoor to a cyber-attack, ultimately


in demand.”


The Smart Screen is presented a box package and is available for purchase in six different colours (Navy Blue, Saffron Yellow, Slate Grey, Powder Blue, Polar White and Camel Brown) retailing at £9.95 each.


Giacom adds security awareness training


putting the whole organisation at risk. With 95% of cybersecurity breaches caused by human error, usecure’s in- telligent training platform identifies users’ individual cybersecurity knowl- edge gaps by enrolling them onto a training programme unique to their risk profile. It then crafts a person- alised programme which addresses their unique learning needs, prioritis-


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