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Issue 3 2019 - FBJNA
///DIGITALIZATION OF PORTS
Terminal Burchardkai, Port of Hamburg (Port of Hamburg photo)
Seaports consider digitalization By Karen E. Thuermer
Many disruptive factors are at play at seaports, most notably chassis shortages and bottlenecks in truck turns. Carriers and their shipper customers insist on faster, smoother and more efficient service, particularly with
the
larger ships arriving at many seaports, thereby accelerating congestion. While ocean carrier
executives aren’t keen on digitalization at seaports – claiming it does little to address congestion issues outside port grounds, port authorities worldwide are increasingly introducing digitalization to stay competitive. Such portals, they say, help lower transaction costs and search times during the cargo booking process, optimize port operations of all nautical service providers, increases the reliability of bookings and offers status updates on cargo and vessel movements. Those critical of digitalization
say such solutions, however, are
expensive and time
consuming to implement, and require trained personnel to operate. There’s also potential fallout from labor unions who see digitalization as a threat to longshoreman jobs. The benefits, however, are many: operational safety, better operational control and consistency of container handling on terminal, lower overall terminal operational costs, and increased operational productivity. Most of all, the transparency such portals offer eliminates anecdotal finger
pointing. Consequently, new technologies, players, alliances and business models are picking up speed.
West Coast Efforts
The Ports of Los Angeles and Long Beach are collaborating with GE Transportation to increase visibility, enhance real-time decision-making and optimize cargo movements through terminals in the San Pedro Bay. The collaboration is helping to increase transparency of incoming cargo from two days to two weeks. Gene Seroka, executive
director of the Port of Los Angeles (POLA), says this year will be the year POLA continues its focus on digital transformation. At the heart of its efforts is Port Optimizer, a marine terminal platform developed with GE Transportation (GET) to develop prototype solution that addresses information- sharing needs identified through countless
hours of
public engagement, stakeholder feedback and user discovery. According to Phillip Sanfield,
port spokesman, the effort has not been easy. But the $13 million portal
is now live and available for stakeholders
to register and
start using. Seroka sees Port Optimizer as representing how POLA is an active member of the supply chain and seeks to create value through partnerships. “As a result, cargo owners, shipping lines, terminal
operators, trucking companies, railroads and other businesses receive a two-week head start to plan operations and allocate resources, all thanks to data sharing,” he wrote. “And, because the providers of data define the uses and ownership of their data, concerns about data misuse are
Your data remains your data.” Port Optimizer is expected
to track 90-95% of POLB containerized cargo. “Even today, as we expand
features and functionality, we continue to develop the portal as informed by the experience of these participants,” he said. The goal over the coming
year is to position POLB to adopt new technologies to improve the reliability, predictability and efficiency of cargo flow through San Pedro Bay. “We intend to leverage the industrial Internet of Things, big data and other emerging technologies,” Seroka said during the POLB State of the Port Speech on January 24. “If we can responsibility harness their potential, these advanced solutions will reposition our port as a trusted partner in the digital space, just as we are in physical operations. “ POLB is working with
chainPORT and the International Port Community Systems Association, World Economic Forum and ocean carriers
to
information portal in 2016 with the goal of consolidating all available data, including filtered information from Customs and Border Protection’s Automated Commercial Environment (ACE) system in one place to better improve the flow of freight in and out of terminals.
unfounded.
live turn times on its website,” Zampa says.
measured, however,
“What’s not are any
lines that form outside the gates where trucks wait to get in. We need to upgrade that as well to get measurements outside the terminal gates.” The portal, which is being
“Successes from cooperation
between companies and institutions are abundantly apparent and can form the basis for a joint
international success story.” -- Ingo Egloff, Port of Hamburg. Further north, the Port of
Oakland is live with its portal to speed up global trade flows. In January it upgraded the portal to include truck turn times, which is considered its first major upgrade. With the support of the new service, truckers will now have access to updated turn times for each of Oakland’s four terminals, as well as the various waiting periods outside terminal gates. “That tells you how long on
explore
new technologies and their associated policy challenges to evolve with the rapidly changing maritime shipping industry. POLA and GET
began developing the port’s
average it takes a truck driver once in the gate to complete his transactions and get out,” explains Mike Zampa, port spokesman. “These are updated every 30 minutes. This is something our customers have told us they want. By providing current and shippers
historic turn times,
have comparable data to know if the port
is doing better or
worse and just how long it took for a trucker to pick up an actual shipment. “We are the first port to post
rolled out in phases, also offers vessel schedules and the ability to conduct transactions –if a subscriber to the portal. This includes paying freight-handling fees or making appointments to pick up containerized cargo and tracking shipments. “This is the next big thing
in global trade,” said Oakland Senior Project Administrator Eric Napralla. “It’s a common platform – one place where everyone can go to more easily view and direct their shipments.” Port of Oakland officials have
been working with Advent Intermodal Solutions LLC to create the portal. The firm’s eModal port community system is already used by every marine terminal operator in Oakland, which made it easier to roll out the common platform. In October the Northwest Alliance (NWSA) put
Seaport
into operation two first-of-their- kind straddle carrier portals to streamline how cargo is scanned for radiation. “This shaves 18 to 24 hours off our previous process,” reveals Katie Whittier, NWSA spokesperson. Rather than offloading
containers and stacking them single-level to scan before loading them onto a train, containers now pass through the scanning portal on the way to the train, eliminating the need to handle them twice. The portals were developed
over a decade in conjunction with the US Department of Homeland Security (both US Customs and Border Protection and the Domestic Nuclear Detection Office), the Department of Energy’s Pacific Northwest and Savannah River National Laboratories and APL shipping. “Other ports are likely to
be interested in using the technology,” Whittier states. In other efforts, last year
NWSA put a lot of effort into preparing the trucking community for radio frequency identification (RFID) tag implementation across its international terminals. “By using RFID technologies
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