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CRAFTED SOLUTIONS,


CUSTOMIZED SUCCESS


GORBEL® PROVES WHY IT’S A ‘CLASS ABOVE.’ BY: MIKE CHALMERS


Located in Fishers, New York, a suburb of Rochester, Gorbel® is known industry-wide as an innovator and leader in the overhead material handling industry—providing a wealth of load-handling and safety solutions and guided by a mission to simply improve people’s lives.


Gorbel® jib cranes like this one are a cost effective way to ensure maximum productivity lifting and moving materials in environments with limited space.


Bolstered by a comprehensive line of crane technology products, ergonomic lifting products, and a line of tether track fall-arrest safety systems, Gorbel prides itself on providing superior products and services to outside customers while creating game-changing tools and a premier work environment for its employees. It’s why the company has been around for 40 years and only picks up speed. Key words come to mind: agility, range, depth, adaptability, determination. It’s no wonder the company has been able to impact not just the industrial sector, but the medical space—developing next-level gait and balance-therapy products for the rehabilitation world. It’s no surprise that since being founded by Dave Reh in 1977, the company has grown from simply trying to build a customer base in the U.S. to having partnerships, products, and locations around the world. At some point, it needs to be said: Gorbel is the real deal.


KEY COMPONENTS But back in the late seventies, Reh’s initial vision was to merely build a company with 10-15 employees, with a specialty


28


SEPTEMBER–OCTOBER 2018


WIRE ROPE EXCHANGE


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