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TOP TEAM: THE PENINSULA HOTELS


PETER C BORER CHIEF OPERATING OFFICER


WHAT DOES YOUR ROLE INVOLVE? The Peninsula Hotels is focused on quality and atten- tion to detail; one of the aspects of my job is to upkeep the high standards of the design, the service and the brand.


HOW DO YOU WORK WITH THE PENINSULA SPA TEAM? T e Peninsula Spas are overseen by Paul Tchen – general manager, operations, plan- ning and support at HSH. He and I regularly review the performance of our spas which we consider independent profi t centres like any hotel food and beverage outlet. The most important key performance indica- tors that we look at are the treatment sales mix, capture rate – both internal and exter- nal – product sales versus treatment revenue ratio and guest demographics.


Borer says spas are considered independent profi t centres, just like any F&B outlet


HOW WELL ARE THE PENINSULA SPAS PERFORMING? Our spas are performing up to our expecta- tions in most markets. T ere are obviously some which have been aff ected by the cur- rent economic climate, as well as unfortunate natural disasters such as those which have struck Japan and T ailand.


WHAT OBSTACLES DO YOU FACE? Shortage of labour is a constant challenge. With the emergence of top-tier luxury hotel brands in China, this has created an unprec- edented demand. However, retention is something we’re very good at and the careers of myself – I joined the group in 1981 – and my colleagues are testament to this.


The most important key performance indicators we look at are the treatment sales mix, capture rate – both internal and external – product sales versus treatment revenue ratio and guest demographics


T


he Peninsula Paris is the HSH’s next planned hotel opening and its fi rst foray into the European


market. London could be the next Euro- pean site, as projects manager, PT Wong, confi rms sites are being sought there. Centrally located near the Arc de Triomphe


and the Champs Èlysèes, the 200-bedroom hotel will breathe new life into a century-old beaux art building, which has formerly been used as a hotel, the German headquarters in Paris during WWII and most recently as the Centre for International Conferences. Around hk$1bn (us$129m, €100m, £82m)


was paid for the site and an estimated hk$512m (us$66m, €50m, £42m) will be spent on the redevelopment. It is owned by QHotels BV, in which HSH has a 20 per cent stake. T e Peninsula Hotels will manage operations for 30 years, with an automatic


THE PENINSULA PARIS


renewal of a further 20 years, subject to meeting certain performance criteria. Work started on site in late 2009, inte-


rior demolition is now complete and the fi rst major phase of construction began in Sep- tember 2010. T e hotel is scheduled to open in 2013: the launch date pushed back because it took longer than expected to complete


34 Read Spa Business online spabusiness.com / digital


designs that complied with preservation considerations, local codes and HSH stand- ards. New York-based T ierry Despont is in charge of interiors, aiming to bring about a contemporary look with reference to the original belle époque style. It’s slated that T e Peninsula Spa, fi tness suite and pool will be a central part of the off ering.


SPA BUSINESS 1 2012 ©Cybertrek 2012


The new site is close to the Arc de Triomphe


SAMOT / SHUTTERSTOCK.COM


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