78
SPN AUG 2011 ShowPreview
AQUANALE – COLOGNE, GERMANY
AQUANALE ATTRACTS EUROPEAN BUYERS TO A GROWING MARKETPLACE
AQUANALE HAS ITS OWN APP
All of the information on aquanale – from opening times, prices, travel information, and exhibitor search systems to the supporting programme and the catering facilities at the exhibition centre – is to be made available in the trade fair’s own app. aquanale is also strengthening its presence on the internet by launching channels on YouTube and flickr. Both of these channels contain photos and videos of aquanale and its partners so that people’s attention can also be drawn to the event through these new media.
G
ermany’s aquanale show only gets one chance every two years to show if its pool and spa
industry is beating the economic odds. This year it looks like attracting record numbers of European visitors to a pool and spa market showing genuine growth for the first time in four years. The 2011 specialist aquanale pool and spa exhibition and congress is perfectly timed as it will almost certainly complete a record breaking year for the industry in Germany and other parts of central Europe. A recovering economy and warm late spring and summer weather managed to get the German specialist industry off to its best start for four years.
A new survey conducted by the Association for Swimming Pools and Wellness (BSW) showed the pool building season got off to a more
successful start than in previous years. The economic upswing intensified people’s desire to have an outdoor pool in their own homes. The four day Cologne aquanale event is held every other year from 26 to 29 October.
Around 300 companies from about 25 countries will present products and services at the event which competes strongly with Piscina in Barcelona earlier in October. This year aquanale is the only international trade fair for swimming pools and wellness in Germany. The event’s supporting programme focuses on the sector’s latest trends and issues. Key themes will include a profile of the Italian pool and spa industry as a partnering country, the fourth Cologne Swimming Pool and Wellness Forum, the swimming ponds and natural pools theme area, a special solar energy show
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92