BUYER’S MARKET
It’s not the arrow, it’s the Indian goes the old saying. But what if that weren’t true? What if the arrow could really make a difference?
While much media at-
tention has focused on the salacious activities of the game’s biggest star, a more important point was missed. Golf equipment has never been better, and the down economy has compelled manufacturers to introduce some terrifi c, technology-
packed gear at very low prices. “You can get all the performance you want from a lower-priced club if you’re not seeking adjustability,” says TaylorMade’s John Steinbach. At venues such as Janu-
ary’s annual PGA Merchan- dise Show in Orlando and elsewhere, the new products debuted to much less fan- fare. And that is a shame, since, from a consumer’s perspective, there has never been a better year to con- sider an upgrade in equip- ment. Price isn’t the only selling point; the features that are part of the club and what they can do for your game are and should be the primary factors. Consider the Tom Wat-
Nothing can transform a tired short game faster than the fresh, sharp grooves of a new wedge.
son Wedges from Adams Golf. Available in all lofts and in two different models, the wedges have all the hall- marks of a short-game tool costing three fi gures, namely a well-known equipment company with a PGA Tour legend’s name on the sole. But starting at $49, the wedges are very affordable, and nothing can transform a tired short game faster than
62 NCGA Golf SPRING 2010
THERE’S NEVER BEEN A BETTER TIME
TO CONSIDER NEW EQUIPMENT BY SCOTT SEWARD
the fresh, sharp grooves of a new wedge. Try this experiment—can you run your index fi ngernail down the face of your favorite wedge without it getting hung up by any grooves? If so, you need a new wedge. Premium-priced options
packed with PGA Tour pedigree and reams of re- search and development are certainly still available. “If you haven’t bought a new TaylorMade driver in three- four years, you’re leaving some yards in the bag,” says TaylorMade’s PGA Tour Technician Wade Liles. “The technology gets that much better.” But the key for any
golfer before making any
club buy is proper fi tting.
The two NCGA member- owned courses, Poppy Hills and Poppy Ridge, offer free club fi tting as well as some facilities that are part of the
NCGA Member Advantage.
Buying a driver off the shelf without consideration to expert fi tting is throwing money away. The shaft and loft can make a huge differ- ence to the desired result, and you don’t have to shoot
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