SGA EVENT 2017


PLAN AHEAD


1. Awareness Ensure key decision makers and key people in your company are aware that the law is changing to the General Data Protection Regulation. They need to appreciate the impact it will have.


2. Information you hold Document what personal data you hold, where it came from and who you share it with. You may need to organise an information audit.


3. Communicating privacy information Review your current privacy notices and put an action plan in place for making any necessary changes in time for GDPR implementation.


4. Individuals’ rights Check your procedures to ensure they cover all the rights individuals have. These include how you delete personal data or provide data electronically and in a commonly used format.


5. Subject access requests Update your procedures and plan how you will handle requests within the new timescales and provide any additional information.


6. Legal basis for processing personal data Analyse the various types of data processing you carry out, identify your legal basis for carrying it out and document it.


7. Consent Review how you are seeking, obtaining and recording consent and whether you need to make any changes.


8. Children Put systems in place to verify individuals’ ages and to gather parental or guardian consent for the data processing activity.


9. Data breaches Ensure you have the right procedures in place to detect, report and investigate a personal data breach.


10. Data Protection by Design and Data Protection Impact Assessments. Familiarise yourself now with the guidance the ICO has produced on Privacy


Impact Assessments and work out how and when to implement them in your organisation.


11. Data Protection Officers Designate a Data Protection Officer, if required, or someone to take responsibility for data protection compliance and assess where this role will sit within your organisation’s structure and governance arrangements.


12. International If your organisation operates internationally, determine which data protection supervisory authority you come under.


RICHARD WARD & NICOLA LEWIS CREO


Brand, Digital and Strategy experts CREO delivered their presentation on, “Ensuring your brand stays ahead of the game.” Richard Ward and Nicola Lewis went back to basics to see how you could utilise your brand to its full potential. Their presentation


ran through various themes including brand to consumer relations,


storytelling within branding and brand strategies and experiences. CREO asked our audience to think about their own brand. They asked, is your brand who you are, who you want to be or what people perceive you to be? In understanding this, you can knowingly shape the way in which people perceive your brand. CREO believe that your brand is


highly important in staying ahead of the game. Listing out your


company’s values can construe how to project your brand. Discovering your principles will determine how to differentiate your company from your competitors and how you communicate will deem how you portray yourselves.


APRIL 2017 // ISSUE 6 For more info on S.G.A. visit www.stephensandgeorge.co.uk


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