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BRIEFING


GLASGOW IN WORLD’S TOP 30 DESTINATIONS FOR CONFERENCE- GOERS


Nearly 37,000 delegates visited Glasgow last year, placing the city at 28th of 400 ranked busi- ness tourism destinations in the world, one of two in the UK. Only London - placed second


in a global league of conference hotspots - made it into the top 30 of a worldwide industry list. According to the poll Glasgow


held more conferences than Melbourne, Geneva, Chicago, Florence and Cape Town. “Glasgow’s capability and


credibility in the international meetings marketplace is stronger than ever before,” said Aileen Crawford, head of conventions at Glasgow City Marketing Bureau.


YOU WERE ONLY SUPPOSED TO BLOW THE BLOODY DOORS OFF!


Te translation might not have worked all that well for a group of travelling Italian insurance workers but who could fail to enjoy driving through London in a convoy of Minis. As incentive travel


concepts go, you can’t fault the creativity from Edinburgh-based K&N Travel, who organised the cinematic experience for the 60-strong group in May. Kate Galloway, the firm’s


MD, said: “We also organ- ised a treasure hunt with a James Bond lookalike which included finding Miss Moneypenny and cer- tain cocktail bars, amongst other things. Tey departed very happy customers.”


“As this latest data shows, as


well as attracting smaller niche and specialist conferences, Glasgow’s strategy of targeting major congresses which attract thousands of international delegates and deliver significant economic impact has positioned us in the top 30 conference cities in the world. “It is testament to how hard


the city and industry partners have worked together to maxi- mise our share of international conventions business. “Many of these international


conferences are secured with the support of our world-class academic community who invite their international peers to meet in our city.” Kathleen Warden, director of


conference sales at the SECC, described the city’s new ranking as “fantastic news” for the venue and the city. She said: “Te SECC is the key


driver for attracting international conferences to the city and we were proud to stage 17 interna- tional meetings in 2015, which accounted for almost 80 per cent of the delegates coming to Glasgow.”


EVENTS INDUSTRY CONCERN OVER ‘BREXIT’


An overwhelming majority of events professionals feel leaving the EU would result in fewer events coming to the UK, a study has revealed. In a survey of its members


the Business Visits & Events Partnership (BVEP) found that 60 per cent predicted there would be fewer events in the wake of a vote for ‘Brexit’ on June 23. The umbrella body for the UK


events industry found just 10% of members felt there would be more events after leaving the EU and only 13% expected industry investment to increase. Fifty-six per cent believed the


ability to recruit the right staff would be the same after leaving the EU; 39% felt that it would be harder and 5% said recruitment would be easier.


6 | EVENTSBASE | SUMMER 2016


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