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IER Awards 2017


Peerless-AV O


n behalf of Peerless-AV, I would like to thank all IER readers for their votes in the IER Awards 2017 Best


Accessory - Consumer Electronics category, in which our SLWS351/BK Slimline Ultra Slim Full Motion Wall Mount achieved Highly Commended status! The success of Peerless-AV has always been that we keep an eye on industry trends, we're committed to quality service and we're extremely loyal to the specialist electrical retailer. We want to make sure that when we sell a product, it is sold through quality retailers that can give the consumer the advice that they need. At the same time, the retailer benefits from products with a retained margin and expert training for sales staff on the ‘connected sales’ approach, which enables


them to increase profitability via attachment of accessories to high value brown goods. Our focus on top-down selling - best, better, good - gives customers a choice of options to cater for different requirements, and all products are packed with installer-friendly features, offering the highest levels of safety and quality. In the case of the Slimline range, installers and homeowners can choose from a range of flat-to-wall, tilting and articulating mounts for TVs ranging from 32" to 80" in size. UL2442 safety testing means the products are subjected to x4 of the product’s stated load capacity and for articulating arms each joint is tested to 6000 cycles to simulate continuous use in the real world.


www.peerless-av.com IER-APR17-PEERLESS:IER-APR17-PEERLESS 13/04/2017 09:38 Page 1


Peerless-AV managing director Keith Dutch reaffirms the company’s commitment to quality service aſter IER Awards 2017 commendation


Ultr


Ultra Slim Full Motion Wall Mount SLWS351/BK


 Landscape or portrait mounting op In ernt


 Designed exclusively for ultra-slim displays  Simple & secure inst allation


andscape or portraitra moun  Internal cable managemental cable management Design d exc Simple


ne ex e ecure & s ve ely fo re ins allation 25thAnniv


Innovativ e Electrica Retailing Best Accessory


Consumer Electronics


Anniversary e Electrical Retailingl


for ultra ra-slim display ys nting options


April 2017


www.innovativeelectricalretailing.co.uk | 21


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