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head of the North American region for Airbus Helicopters Inc. opened up in the Dallas/Fort Worth area, the husband and father pursued it.


Having now been in Texas since June 2015, Emerson is convinced he and his wife made a great decision to move back. He also loves helicopters. “This is a really exciting and interesting industry. You deal with a lot of personalities in rotorcraft and it’s fascinating because they’re all different. It’s a lot about relationships.”


Simple and Quick


As Emerson sees it, serving those unique personalities is often best done by simplifying things. “I pride myself on being able to see an issue, break it down to its simplest form, and solve that issue,” he says. “Get down to the root cause, fix it, and see if that gets the job done. Be simple.” Toward that end, “the suit”—that dislikes wearing ties—routinely walks the shop floor. If there’s a broken part, he wants to see it. If there’s a proposal on the table for a service bulletin, he’ll get with a pilot and go through a run-up to determine specifically how the bulletin might help. Emerson says, “I learn more walking the shop floor and talking to technicians than I do in a meeting.”


C M Y


Still, meetings are necessary. So when in them, Emerson makes decisions as quickly as possible. “I probably make decisions faster than people are comfortable with, and sometimes faster than I’m comfortable with. But I’ve seen too often where decisions don’t get made because people are so cautious about taking a step forward. Well, if you don’t take a step forward you’re not going anywhere.” He says the key to making a fast decision is honestly evaluating its results. “If it’s the wrong decision, am I stubborn and proud or am I going to quickly readjust my course? If I make a bad decision, I admit it and make a change.”


CM MY CY CMY K Leading


Emerson sums up his leadership style this way: “Be simple, be quick,


communicate, respect people, don’t cheat, don’t lie, don’t steal. I like to win on our own merits.” This philosophy dovetails with what he looks for in team members: Trust, competence, and respectfulness. “I want to have debate because the best decisions come from that, but I want it to be respectful because it’s business; it’s not personal.” Emerson is also big on engaging employees. “I want people to share in the success,” he says.


If his history and enthusiasm is any indication, Emerson and the Airbus Helicopters Inc. team will be sharing


a lot more success. “We have an exciting product portfolio with a loyal customer base. One of the things we’re doing this year is reaching outside our existing base to open up new channels of opportunity. It’s a privilege to be in this industry and it’s a lot of fun. I’m excited!”


Yes, Chris Emerson has managed to cover all sides throughout his career … without yet wearing his impressive résumé.


r44_cadet_new_gen_ad_hpi_rcp_marapril_issue.pdf 1 3/21/2016 10:43:16 AM


The new R44 Cadet combines the performance and comfort of the proven R44 Raven I with the economy and utility of the R22.


• 2 Plus Cargo • Optional Air Conditioning


• 2400-Hour TBO • Glass Avionics and SAS / Autopilot Options


• Improved Performance at High Altitudes


$339,000 Introductory Price


Locate a Robinson dealer www.robinsonheli.com


rotorcraftpro.com


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