THE COMBINATION OF THIS GROUNDBREAKING SOFTWARE, AND THE UNMATCHED DURABILITY OF THE RFID TAGS, IS WHAT TRULY DISTINGUISHES ICLP AS THE UNRIVALED LEADER IN THIS SPACE.
of the world’s leading manufacturers of rigging hardware by that point, “… and it really took off in this industry from there,” Gelowitz admitted. “It’s evolved to the extent now that we’re investing almost $1 million a year in software, so it’s very hard for anyone to keep up with us. We have seven full-time software developers—all they’re doing is making the system bigger and better. “And we’re expanding into customers in the oil fields that want us to integrate their SAP or their Oracle systems. We’re building these enterprise functionalities now where we can sell the system to an enterprise client, and it will track much more than just their rigging.” What he’s referring to is the modern capability of “InfoChip, LP”—the world’s leading developer of industrial asset RFID tagging— dedicated to providing custom- manufactured and highly rugged RFID tag solutions that operate without issue even in some of the most hazardous environments. ICLP’s reach is becoming practically limitless, with products and services in industries around the world like: lifting and fall protection; hose, gaskets, and hydraulics; oilfield, downhole, and fracturing; mining; heavy haul, construction, and rigging; utilities; and rental. Jeff Bishop, VP of Business
Development at ICLP, is responsible for bringing Holland RFID Inc. and InfoChip to the same table. His hope was that a merger with a company like Holland, already a world-leader in RFID tag hardware, would be a perfect marriage for InfoChip’s trailblazing software (Holland was actually a competitor of InfoChip’s at the time.)
“I could see the value; I figured if I could get these two companies
together, it would truly enhance the solution,” he said. Bishop brings a true user’s point of view to the table for ICLP—his previous company was a user of the InfoChip system. “When we go into an account, we can help the client, or potential client, to understand the value proposition, how to make money, and when to make money— utilizing the RFID asset management system we provide.” Bishop put Gelowitz and then-
EVP of Holland, Jim Stradinger, in touch, and they both agreed it was a great idea. “I had connections in construction and oil and gas; Chris had the software development; and Jim had the RFID tags over at Holland. Te merger allows us to offer a complete package to end-users that truly is exclusive.” “We all kind of worked within our specific areas and then got together, and brought certain things to the table,” said Stradinger. “Holland has been around since 1916—as a nameplate company originally. I was very fortunate to work in the rigging world. A lot of distributors used metal tags, and we obviously heard about RFID chips years ago. “Originally, they were just for lifting and rigging. I looked at it and thought, there’s a lot of opportunity in various areas—oil and gas, obviously construction. I began exploring some of these avenues. When Jeff left his company and called us about the idea of teaming up with InfoChip, it made a lot of sense.” Stradinger recognized it was a good marriage. “Tey were great developers—we were great manufactures. Now, when we go
into an account, we truly offer a product and service that covers the full spectrum—with established reputations backing up each component.” Gelowitz couldn’t agree more.
“We’ve found no one that can compete with us on both levels together,” he said. “We’ve had representation in Australia for a long time, and now have customers in Africa, Indonesia, as well as a lot of interest in Brazil and Mexico. Our goal is definitely to expand our footprint—we want to set up distributors in international locations like these that can service the customer in that locale.” Needless to say, a productive past has led to a stellar here-and- now, which will assuredly lead to a prosperous future for InfoChip, LP. “What it ultimately boils down to is, there are less people being injured due to equipment that has not been properly inspected,” said Gelowitz, “so it does create more of an environment of safety-conscious people, which also aligns with a lot of the laws that are emerging. “It’s the absolute future to have this information in your hand, not just with phones, but also tablets— tracking, inspection, maintenance. We want to get better every day—it’s our mantra—and we want to bring a product and service to the industry that makes everyone else better as a result.” For a comprehensive listing of
all products and services at InfoChip, LP, visit
www.infochip.com. y
WIRE ROPE EXCHANGE JANUARY-FEBRUARY 2015 27
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