PROJECT PROFILES
PROJECT PROFILE PROMOTION SUPPLIER SHOWCASE CYBEX RECENTLY INSTALLED A NEW SPORTS CENTRE IN NORTHAMPTON. WE TAKE A LOOK A FITNESS HAVEN
Client: Duston Sports Centre Supplier: CYBEX International UK
D
uston Sports Centre in Northampton opened to the public for the fi rst time in September 2012, offering a state-of-the-art gym and group exercise studio, sports hall for indoor sports
and sport pitches. The old bowling green will also be brought back into use this year. Councillor Alan Earle, chair of Duston Parish Council, said
in advance of the site’s launch: “We’re delighted Duston Sports Centre is opening. It’s something local people asked for and the centre brings much needed fi rst-class sporting facilities into the heart of our community.” The centre, which is operated by Unity Leisure Trust,
includes a £200,000 installation of cardiovascular and strength training equipment from CYBEX. It’s the fourth Northampton- based site to be kitted out by CYBEX in a partnership dating back to 2006, when installations took place at Mounts Baths, Danes Camp and Lings Forum Leisure Centres; all three sites were originally installed with 60 pieces of CYBEX equipment, including IFI-accredited pieces. Alan Ellis, key account manager for CYBEX UK, says: “Our
longstanding partnership, which began with Northampton Borough Council and now continues with Unity Leisure Trust, is extremely important to us. We’ve worked closely
with the four sites on gym fl oor layout, equipment selection and design, providing a service that delivers more than just premium quality fi tness equipment.” At Duston, CYBEX installed cardiovascular equipment
from its 750 and 770 ranges – the site is one of the fi rst in the country to offer the 770 series, which was offi cially launched to the UK at LIW 2012. Equipment from the 770 range was also fi tted with the CYBEX E3 View, the company’s most advanced personal entertainment console. CYBEX also provided pieces from its VR1 and VR3 strength
series, plus the premium strength Eagle line, alongside the Jungle Gym, Bravo Functional Trainer and plate-loaded Smith press and benches. The equipment was manufactured in custom colours and with bespoke embroidery. Ian Redfern, managing director of Northampton Leisure Trust
– the trading name for Unity Leisure Trust, which operates the facility on behalf of Duston Parish Council – says: “Many people came along to have a look around the new centre prior to the opening, and the new facilities have had a very positive reaction.” Duston Parish Council residents are being offered half-
price leisure card membership – an annual membership card that gives discounts and advance booking privileges at Duston Sports Centre, as well as at the other facilities which are operated by Northampton Leisure Trust: Lings Forum, Danes Camp and Mounts Baths. The new facility is based on the site of the old British
Timken sports centre. Local clubs including Kempo Karate and Northampton Aikido, plus local football clubs Duston Dynamos and the Falcons Junior FC, will be based at the centre. For more information:
www.cybexintl.com
Duston Sports Centre is one of the first sites in the country to feature the new 770 series CV equipment from CYBEX 76 Take part in the Health Club Management reader survey:
www.surveymonkey.com/s/NQDN2R6 January 2013 © Cybertrek 2013
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