COMPANY PROFILE Sparcana Ltd
The Cottage, Willicote House, Campden Road, Stratford-upon-Avon, CV37 8LN, UK
Tel: +44 1789 204 904 Email:
info@spapliance.com info@janescrivner.com Twitter: @spapliance @janescrivner
www.spapliance.com www.janescrivner.com
Background briefi ng Sparcana was formed in early 2011 and aims to become the leading, trusted provider to the beauty industry of quality, must-have beauty appliances and natural skincare products. Sparcana has two brands: JANE SCRIVNER
and SPAPLIANCE. Launched in 2004, the JANE SCRIVNER brand is an established training, treatment and skincare products company within the spa and beauty indus- try, carrying the brand tag “JANE SCRIVNER: Experienced Skincare for Experienced Skin“. SPAPLIANCE is the brainchild of Scrivner and her partner Kevin McWilliams. It was launched in February 2011 with its first appliance, the ORB, and carries the brand tag “SPAPLIANCE: Delivering Treatment Solutions… Beautifully!“
Main products We supply appliances for the spa and beauty salon market as well as a complete range of skincare products. SPAPLIANCE was born out of necessity: the need to make treatments even more delicious, effi cient and effective. SPAPLIANCE was born to give you the edge
over your competition, making your treat- ments more fabulous and giving you the time to concentrate on delivering the perfect cli- ent experience. SPAPLIANCE uses high-tech, high-performance and sophisticated design
www.spahandbook.com
appliances. Whatever your current brand or product range, SPAPLIANCE will make them feel better and work harder leading to higher profi tability and greater success. Our fi rst SPAPLIANCE appliance is the
ORB. The ORB can be used with many avail- able spa and salon brands, so there is no need to change your range, but simply upgrade it with warm ORB technology! The ORB is a portable, continuous heat chamber for warm- ing skincare products. Facial oils, balms, skin serums, paraffi n waxes and all naturally based skincare products feel amazing once warmed up. The ORB heats products accurately and safely, maintaining the temperature continually for up to one hour.
Unique selling points A global business operating on a personal level. Outstanding service, quality products and innovative treatment solutions all pro- vide amazing customer experiences.
Top clients Aromatherapy Associates’ fl agship Knights- bridge treatment rooms, UK; BSPA Brooklands, Hand and Foot Spa Chelsea, UK.
Where in the world? Mainly in the UK, US, France, Italy, Poland, Hong Kong and Chile.
Jane Scrivner, MD
Plans for 2012 We aim to develop existing distribution part- nerships and fi nd new distribution channels around the world, including emerging mar- kets in Germany, Scandinavia and Brazil. We will also be expanding our staff numbers in the UK in order to deliver an even better serv- ice for our distribution network. New products will include a personal
version of the ORB for home use. 2012 trade shows
Beauty International and Cosmoprof.
Who’s who? Jane Scrivner, MD; Kevin McWilliams, com- mercial and technical director; Nicky Wootton, sales and marketing manager.
What the clients say “We are using The ORB with our Aroma Radi- ance Lift treatments, and Jane and Nicky are a delight to work with, truly inspiring and fl ex- ible. I would recommend Sparcana.” Louise Riby, head of sales, Aromatherapy Associates “The ORB achieves everything we need! It will be just as useful to a mobile therapist as it will be to a fi ve-star destination spa.” Claire LeBrun, national beauty manager, Aston & Fincher
spa business handbook 2012 173
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