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Designs of the Year 2012 exhibition


The Design Museum has announced the longlist for the fifth annual Designs of the Year Awards. Showcasing a year in design, the 2012 longlist is a celebration of the best in global designs.


Industry experts have nominated innovative and engaging designs across seven categories: architecture, digital, fashion, furniture, graphics, product and transport.


The longlist covers an eclectic mix of designs, including the Olympic Torch 2012 for London, designed by Barber Osgerby; the Duchess of Cambridge’s Wedding Dress, designed by Sarah Burton for Alexander McQueen; and a wind- propelled landmine detonator which cost $40 to produce.


Nominations also include the Kinect for Xbox 360, the first ever Virtual Tesco Store, the Olympic 2012 Velodrome and a pop-up cinema (Folly for a Flyover) in Hackney, East London.


All of the nominations will be on show at the Design Museum from 8 February to 15 July. From this comprehensive list of nominations, a prestigious jury will


From left: Deborah Seddon, Engineering Council; Mike Ho and Roy Bowdler, IET.


select the seven category winners and an overall winner for the Design of the Year 2012.


For a full list of nominations, visit www.designsoftheyear.com


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