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GazelleLab.com 9


Red Hawk Interactive: Red Hawk Interactive is a Tampa-based company created by co-founders Sean Davis and Aubrey Goodman. They have created a video distribution platform called ChannelShift™ that allows content creators who normally distribute content over DVD to manage and distribute their videos across multiple Internet TV platforms to consumers like each of us who would pay a small monthly subscription for access. ChannelShift™ gives these content creators the ability to create their own micro-channels using an advertising-free business model. For the consumer, they are providing truly a-la-carte programming as they are currently focused on bringing independent shows, sports, home fitness and other types of high-quality content to market.


Davis and Goodman have two immediate goals for the company. First, they are working to bring a-la-carte programming to consumers over Internet TV, and secondly, their aim is to solve a distribution problem for companies who currently receive only advertising revenue, as this would offer a completely new stream of income. For consumers a-la-carte programming has been desired for a long time, but the technology has not been able to deliver this in a robust manner. For the content creators who currently distribute over YouTube or other types of platforms, the revenue from advertising has been painfully small. Additionally, those companies that distribute over DVD are seeing a significant drop in their market share. Red Hawk Interactive sees the introduction of this new distribution platform as the solution to these problems.


As Sean Davis shared, and every company that participated in the Gazelle Lab Demo echoed, the hope for Tampa Bay is to develop its reputation as an entrepreneurial community, much like that of Austin, Indianapolis, Boston, or Boulder. As more startups get off the ground and become successful, the more attention it brings to our area, resulting in more investment funds and more startups. This surely would equate to more jobs and a more prosperous Tampa


Bay. For questions regarding investor relations, email founders@redhawkinteractive.com; or call 813-220- 3310. For sales information, email sales@redhawkinteractive.com.


9


AutoIQ: How many times have you been driving in your car when your “check engine light” comes on, but your car seems to be running just fine? For most of us who are unable to throw open the hood and diagnose the problem, the founder of AutoIQ, Bret Tobey, hopes to soon introduce the answer. AutoIQ creates a health record for your car by listening to your vehicle and anonymously contacting local repair shops so they can bid on the work needed.


For the automobile owner, you will plug the product into the car’s OBD (On Board Diagnostics) system. Then you download the AutoIQ app at no charge to your smart phone, link the app to the OBD via Bluetooth technology and you’re up and running. AutoIQ listens to your car through the OBD transmitter and the app, and notifies the driver when something is wrong. If the issue requires a mechanic, a message is routed to local repair shops to request a quote, which you can then review and feel confident that the cost is fair.


Repair shops have the challenge of how best to find new clients – and how to stay top of mind until the time when they actually need their services. AutoIQ hopes to provide the answer to this dilemma. By signing up for the AutoIQ service, they will receive a notice when a potential client in their area needs a quote. The shop would then send a quote based on the OBD code, car demographics or any other pertinent information. Over time the shop will also receive information on how to improve its selection numbers based on feedback from the drivers.


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