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changes ahead” seems to be the mode that most people are in these days. While we remain hopeful of changes in government leadership and improvements in economy, business climate and banking policies, now is the time to implement new practices, explore new products and styles and get creative with our marketing so that we will be ready to leap into action as this recession slowly lifts.


eadying themselves for


DFW METROPLEX EDITION VOL 4 2011


Steve & Beverly Smirnis Contents


for the full story on how Hall managed to achieve the highest rankings for his model home there without breaking the bank or doing anything too “far out.”


Stephen Polozola's Legal Perspective article will help get us in compliance with changes enacted by the State's last legislative session which are now in effect. Re-thinking framing practices is a concept shared by Ken Harward in this issue's Best Practices article and also one of the main concepts that Lee Hall of Sustainable Structures of Texas shared with us in discussing how his home achieved LEED Gold certification. Hall's home is appropriately located in one of the nation's most progressive and forward-thinking neighborhoods right here at home in Allen. Read about Montgomery Farm®


inside and be sure to visit buildingsavvy.com 12


Our Feature articles inside are also about change. The Focus Section is all about style and color preferences that the buyers will soon be seeking. The main message there is that “glitz has given way to honest architecture with natural finishes and clean lines.” The Spotlight features also deliver news about exciting changes. Kids Can Fly Foundation hopes to play a part in changing some sad statistics that now exist in our State, while Imagery Intelligence is out to change the real estate industry's expectations of photographic quality. In addition to Imagery Intelligence's photos appearing in their own spotlight, we are pleased to feature their work on our cover, in the Kids Can Fly Foundation spotlight and in our Focus Section. We welcome them as our new official Building SAVVY photographer, which will enhance our publication and provide another huge benefit to the builders, remodelers and other companies that we profile in our features.


Enjoy this issue with an open mind toward change! Thanks for reading! Beverly Smirnis Co-Publisher/Editor


ON THE COVER: A kitchen by Venetian Custom Homes in Southlake grasps what’s new in style and color. Photo by Imagery Intelligence, LLC.


Building SAVVY is published by DFW Building SAVVY Magazines


Mailing address: P.O. Box 471837, Fort Worth, TX 76147


Production office/Delivery address:


4434 Bonham St., Dallas, Texas 75229 Although every precaution is taken to ensure accuracy of published materials, Building SAVVY cannot be held responsible for opinions expressed or facts supplied by its authors. Copyright DFW Building SAVVY Magazines. All rights reserved. Reproduction in whole or in part without written permission is prohibited.


Beverly Smirnis–Editor-in-Chief 817-528-7235 Beverly@buildingsavvy.com


Steve Smirnis–Sales & Construction Projects Manager 817-975-7235 Steve@buildingsavvy.com


Ed Starr–Production Manager & Publication Designer SavvyArtRoom@yahoo.com


Imagery Intelligence, LLC–Photography For more information, visit www.buildingsavvy.com


Vol 4 2011 11 16


SAVVY SPOTLIGHT Kids Can Fly Foundation will soon open its first State-approved


Emergency Shelter in DeSoto to house 13 boys aged 10 to 17. 12 FOCUS SECTION SAVVY SPOTLIGHT


As the standard-bearers for architectural imagery, the pros at Imagery Intelligence, LLC, implement skills and values learned in their military careers to deliver the finest capture, post-process and printing technology available.


20 Montgomery Farm¤


SAVVY NEIGHBORHOOD in Allen is garnering a national reputation as a model


of 21st Century smart growth, green building and environmentally- conscious neighborhood design


Departments 4 NATIONAL, STATE AND REGIONAL INDUSTRY NEWS


5 LEGAL PERSPECTIVE 8 BEST PRACTICES


10 SAVVY BUSINESS 19 SAVVY MARKETING 22 SAVVY TRUCKS & TOYS


GREATER DFW METROPLEX BUILDING SAVVY MAGAZINE 3


In our homes, fashion statements are most noticeably expressed in furnishings as well as in color and material selections for surfaces including floors, countertops, walls and ceilings.


Features 20


THE HOME BUILDING INDUSTRY JOURNAL


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