FAMILY SHOWCASE I
choice, top trainers would spend more time with their horses. As a trainer, Mattias Ekeroth knew this, but he
t’s a given; horse training is an all-consuming busi- ness. If your horses aren’t the first thing you think about in the morning, and the last thing on your mind when you close your eyes at night, there’s something you’re not doing right. And if given the
of selling horses,
ProEquest.com was created to give professionals a superior networking tool. ProEquest, the professional equestrian marketplace, is a members- only community that gives trainers a worldwide platform upon which to market their horses. “It’s important to put yourself on the map,” says Mattias. “And every trainer on ProEquest becomes part of our searchable database of
ProEquest is the first online sales horse database powered by professionals in the equine industry, and the only member- ship based online community for pros.
also knew that along with filling out show entries, keep- ing records and ordering supplies, dedicating time to marketing his sale horses and searching for prospects was a necessary task.
A BETTER WAY But sifting through multiple websites to look for new
horses and spending money to post sales horses was a fractured, time-consuming process. A person would al- most rather be filling out show entries, keeping records. . . or. . . you get the picture. Enter, ProEquest. With his wife, Allison Ekeroth, and from the desire to improve and consolidate the process
trainers; allowing their local and worldwide connections to find them.”
can post horses for sale on ProEquest. This key fact was hugely appealing to the horse industry. Instantly, train- ers gravitated to the site, and an elite selection of high quality performance horses accumulated. ProEquest is the first online sales horse database powered by profes- sionals in the equine industry, and the only membership based online community for pros.
AMATEUR FRIENDLY While trainers pay an annual fee in order to join ProEquest, membership is free to amateurs, who can search prospects with the assurance that ev- ery horse on the site is of the highest quality, and directly represented by a reputable trainer. With user-friendly search functions and quick to load, high quality video clips, ProEquest transforms what used to be a formerly slow, tedious process. “We created ProEquest to provide a community
for horse trainers and other professionals in the equestrian industry,” explains Allison. “By making our site membership-based, we can offer mem- bers unlimited posts for their sale horses, build a community of trusted professionals, and facilitate connections stemming from an online network that truly cannot be found anywhere else!”
Opposite Page: Allison Ekeroth This Page: Mattias Ekeroth
ONLY PROFESSIONALS CAN POST HORSES Unlike other sales websites, only verified professionals
47
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84