What motivated you to start Contrary (your business)? Initially setting up my website on Etsy cultivated my passion for building a brand around the jewellery I was making. Being quite a bit younger and inexperienced at the time, I simply wanted to set up a site where I could post the designs I was making in my final years of art school as a type of portfolio. After seeing some initial success with selling the pieces and evolving the line into a more cohesive collection, I became increasingly motivat-