Mike Habib,


Director of Leasing NYS Collection nyscollection.com


Hannah Rodewald


The Pleasure of Your Company Green Spring Station Lutherville, MD


thepleasureofyourcompany.com


Joseph M. Purifico, CEOMasquerade, LLC Halloween Adventure Smart Toys Bliss Avenue


Pat Fleser, Director of


Specialty Leasing Glimcher Realty Trust glimcher.com


teach someone the register, how we manage inventory, and the rest, but we can’t teach them to be kind and patient, and like people—they have to bring those qualities. In the custom invitations and personalized merchandise


section of the store too, we look for someone who enjoys working closely with people. Other qualities such as attention to detail, good English and organization skills are equally important here. Responsibility and the ability to meet schedules and deadlines are also important. We test applicants and I am often disappointed that


someone who seems perfect for the job does poorly at proofreading, grammar and spelling, and basic math, so we can’t hire him or her.


—Hannah Rodewald


A retailer can have the greatest location in the world and the most unique and exciting products, but without the right personnel, the best-laid plans will not be successful. Hiring the right staff is not an exact science but there are


several key factors to consider: honesty, courteousness, enthusiasm and flexibility. The ideal candidate will be a team player and an asset to the staff. Good candidates will be willing and able to execute your business plan and creative enough to offer suggestions on how to improve it. They will maintain an ownership mentality and treat the store as if it were their own. —Joseph M. Purifico


While the basics of specialty leasing are quite easily taught, the drive it takes to sell is instinctive. Therefore, when I’m considering potential staff, there are several significant instinctive qualities I look for: passion, persistence and flexibility. A passionate associate has the desire to learn and


understands how important it is to ask questions. I want someone who will approach tasks with eagerness and who knows that a job worth doing is worth doing well. The persistence to pursue that passion and focus on a goal is paramount to being successful. Another age-old motto: “If at first you don’t succeed, try, try again” will never be out-of-date in specialty leasing. Equally important is the flexibility to switch gears when


necessary. Whether it’s multi-tasking or outside-the-box thinking, this is a key trait in laying the groundwork for a well-rounded employee.


—Pat Fleser


Duffy Weir is the former Vice President and Director of Specialty Retail and Marketing at The Rouse Company in Columbia, MD. She is now an independent retailer marketing and sponsorship consultant and writer for Specialty Retail Report. Weir travels the world searching for what she says “makes marketplaces tick.” She can be reached at DuffyLLC@comcast.net or her office at 410.252.8885.


For more responses, visit our extended version online at specialtyretail.com.


SpecialtyRetail.com


Winter 2011 n Specialty Retail Report


121


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98  |  Page 99  |  Page 100  |  Page 101  |  Page 102  |  Page 103  |  Page 104  |  Page 105  |  Page 106  |  Page 107  |  Page 108  |  Page 109  |  Page 110  |  Page 111  |  Page 112  |  Page 113  |  Page 114  |  Page 115  |  Page 116  |  Page 117  |  Page 118  |  Page 119  |  Page 120  |  Page 121  |  Page 122  |  Page 123  |  Page 124  |  Page 125  |  Page 126  |  Page 127  |  Page 128  |  Page 129  |  Page 130  |  Page 131  |  Page 132  |  Page 133  |  Page 134  |  Page 135  |  Page 136  |  Page 137  |  Page 138  |  Page 139  |  Page 140  |  Page 141  |  Page 142  |  Page 143  |  Page 144  |  Page 145  |  Page 146  |  Page 147  |  Page 148