knowledge city breaks

Festivals

ttglive.com

Rock’n’roll. . . and a good night’s sleep

If camping isn’t your client’s cup of tea, a countryside festival is unlikely to appeal. So why not consider city-based festivals, for enjoying the music without the mud? John Law reports

M

usic festivals have a huge following, but not every reveller seeks a hippy experience sharing nights

under canvas at the mercy of the weather and the great unwashed.

However, clients heading for one of the

big city-based events can enjoy the best of both worlds. They can enjoy top-notch live music in fun surroundings – and slip away afterwards to a comfy hotel with proper plumbing and decent food.

Despite the size and growing popularity of music festivals – Budapest’s Sziget Festival

alone attracts upwards of 400,000 – few tour operators offer inclusive deals. Yet there is potential for agents willing to put together their own packages, says Hotel- Connect’s head of product, Ian Ackland. “The major European events are easily accessible by air from the UK, and hotel

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