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trade support Caribbean
ST KITTS endeavour to offer support in the way of prizes
■ The St Kitts Tourism Authority is revamping at the event, such as dressing gowns, bags and
its website to make it more user-friendly for luggage tags. Chocolates always go down well
both consumers and agents. Tools such as too. We’ll also sometimes offer holiday prizes
island maps and lists of restaurants, bars, and room upgrade offers.”
beaches and tours will make it easier for agents Trade tel: 0871 871 2828
to check information quickly for clients. Email: info@almondresorts.co.uk
■ St Kitts started hosting afternoon tea parties
in 2009 as an informal way of promoting its COUPLES RESORTS
product to small groups of agents, and these Couples Resorts offers posters for windows,
will return in April and May. Lisa Elmes- brochures, value added flyers, pens and CDs
Bosshard, consultant to the St Kitts Tourism with rotational images for wedding shows.
Authority, says: “We treat agents to a delicious Couples can supply goody bags (with T-shirts, For more than 30
afternoon tea, during which they can chat USB sticks, rum and sun hats) for prizes and
islands in one go…
informally to St Kitts representatives. Plenty of occasionally it gives away accommodation stays.
treats are included such as rum and rum cake.” Trade tel: 01582 794 420 The Caribbean Tourism Organisation
■ St Kitts is planning a series of roadshows in Email: sales@couplesresorts.co.uk offers a range of options for agents to
May and an agent fam trip (dates to be advised). perfect their product knowledge, including
Trade tel: 020 7376 0881 ELITE ISLAND RESORTS the encyclopaedic CTO Travel Fax, the CTO
Email: uk@stkittstourism.kn ■ From window displays to prize giveaways, annual training event and the CTO UK
Elite Island Resorts gives agents support for website (www.caribbean.co.uk). The CTO
ALMOND RESORTS their own marketing events on a tailor-made Travel Fax is due to be reprinted this year.
Almond Resorts can support agents at events basis. The sales team says it welcomes innova- Tel: 020 8948 0057
with informational leaflets and fact sheets on tive marketing ideas and will work with agents
its resorts to hand out to prospective customers. to create a package for a specific campaign.
It also provides posters, leaflets and pop-up Graham Hawkins, UK training and promotions
banners depending on the size of the show. Lisa manager, Elite Island Resorts, says: “If an agent
Jones, UK marketing manager, says: “We will has a really clever, creative idea for an event,
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