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ttglive.com
short-haul summer knowledge
Air Malta. Ryanair and easyJet each have
four UK routes, easyJet adding Liverpool for
summer 2010.
This expansion has boosted DIY operators
such as Youtravel, which says it appeals to
younger clients than those typically attracted
to the islands.
The operator’s Liz Garfield says: “The
swing towards a younger clientele is far
more pronounced in the summer months.
Music festivals, spas and revamped hotels
are proving to be a great draw for young
couples and families alike.
“The increase in the no-frills flights means
Malta is a more flexible holiday option. It
ys
ys
is now able to compete with the likes of
Majorca in the short breaks market.”
estige Holida
Pr Belleair Holida Air Malta-owned Belleair claims the widest
Left: Prestige Holidays features the upmarket Tivoli Victoria hotel in the Algarve. Right: Grand Harbour Valletta, Malta range of packages to the islands, with new
offers including helicopter transfers from
director John Dixon says: “Operators like categories, boosting commission, and also Malta airport to the island of Gozo.
Prestige offer clients added value such as free help them sell ancillary services such as spa National sales manager Emma Yorke says:
nights and spa treatments, room upgrades, treatments and golf tee-off times.” “We offer a comprehensive year-round
free child stays and early booking deals. programme selling flexible, value-for-money
“We have mature reps in resort who alternatives for every pocket and taste. We
can advise clients on places to see and MALTA. are an established brand and we pay agents
restaurants to eat in, as well as those to This is another destination where no-frills commission on everything – including
avoid. We can help agents up-sell room airlines are expanding, challenging pre-bookable excursions.”
North Cyprus & Unspoilt Turkey
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15.01.2010 37
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