p16 Cruise Jan15 12/1/10 15:54 Page 16
Cruise
Chris Gray
020 7921 8003
cgray@ttglive.com
For the latest cruise news, visit
ttglive.com/cruise
Glenton adds
Wave season sees
coach options
SCOTTISH coach firm Glenton Holidays claims to
buoyant prices
be the first company to introduce “cruise and
coach” packages, featured in its 2010 Summer
Collection brochure.
Sara Macefield.
“dynamic” as last year, but he stressed there
There are four to choose from, based on the CRUISE prices are holding up during the January were still some good deals to be had.
same departure date of August 26. “wave” season, with lines selling far better than “Pricing is holding up well, although it will be
The packages start with a tour of Loch this time last year. Healthier autumn sales have interesting to see what happens with Mediter-
Lomond, then customers board Cruise & meant the cut-throat deals offered last January ranean capacity if the Americans decide not to
Maritime Voyage’s Ocean Countess for an are not materialising. travel, leaving lines with more cabins to fill,” he
overnight cruise from Greenock to Liverpool. “This year’s wave season isn’t the biggest,” added.
The tours then goes off in four possible direc- said
Cruise.co.uk head of marketing Sukie Rapal. RCI’s new 3D cinema advertising campaign
tions. Clients can choose between the Cotswolds, “It’s not as big as last year, when you could get kicked off on January 8 as part of a multi-
Cheshire, the Manchester area and the Lake a P&O cruise for 14 nights for £799 and when million-pound campaign encompassing national
District. Royal Caribbean International was offering car newspaper advertising, direct mail and online
The tours are four or five days and cost from parking and onboard credits.” advertising.
£239 to £299. Two campaigns that sold well first time P&O Cruises has unveiled its “January Sail”
around have now been repeated – MSC Cruises’ campaign promoting “double discounts” of up to
“sail for a £1”, which allows the second person £1,000 per couple on selected stateroom book-
to cruise for £1, and the “Cunard Sale”. However, ings on Azura and Ventura and double onboard
Cunard’s average transatlantic cruises are priced spending money of up to £150 per person on
at about £899 this year, compared with £699 last selected departures between April and June.
year. Upmarket specialist White Star Cruises has
“The best Cunard deals are on the transat- given a twist to this month’s VAT increase by
lantic crossings as the others are probably not coming up with its own “Value Added Treats”,
as cheap as last January,” said Rapal. which include cabin upgrades, onboard credits,
Specialist agent Phil Nuttall of The Cruise free flights, free transfers and complimentary
Village agreed that special offers were not as shore excursions.
Crystal offers
free upgrades
FREE cruises for children, complimentary state-
room upgrades and maiden calls in Iran, Bahrain
and Saudi Arabia are new to Crystal Cruises’
2010 Worldwide Cruise Atlas. itinerary on June 14 and a one-week Baltic cruise
The luxury line’s 180-page brochure show- on August 7, where penthouse savings of up to
cases 62 itineraries ranging from seven to 108 £4,270 per couple are also offered.
nights and spanning 174 ports in 70 countries. Other stateroom savings of up to £1,594 per
QUEEN AFLOAT: The latest Queen to join Also debuting are North American voyages to couple are offered on two 12-night Australia/
the Cunard fleet has been floated at the the Sea of Cortez and Hawaii. New Zealand sailings on March 18 and 30.
Italian shipyard where it is being built. Two sailings on Crystal Symphony offer free Guests booking any 2010 cruise will receive
Work will now start on the interior of places for children aged up to 17 when sharing shipboard credits of up to $2,000 per couple.
the new Queen Elizabeth, which is due with two full-fare-paying adults, and free cabin
to be launched in October and is the upgrades on selected stateroom categories. ■ Crystal plans to hold Passover celebrations
second-largest Cunard ship ever built. The voyages are a seven-night British Isles on two of its ships at the end of March
16 15.01.2010
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