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knowledge
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Mystery Shopper
from Bolton
The mystery shopper visited two agencies in Bolton during a Wednesday
lunchtime. They then chose two websites, including a sponsored link,
following a Google search for “holiday for two in Dubai”
T
CM
Dubai D
This week’s challenge: The mystery shopper
asked for a four-night shopping break in Dubai for
two adults travelling in October 2009 and staying in
a luxury five-star hotel offering easy access to the
various shopping centres. Flights needed
CHALLENGE AT A GLANCE.
Who: Budget: £2,000 Where: Dubai
Seal the deal with these tips from Training for Travel
Break the bank: Clients with a Novel ski: Tempt skiers to Escape the heat: Clients can Dining out: Suggest the Al
For more training tips
sturdy credit card should visit tackle the world’s first indoor spend a whole day inside the Mahara seafood restaurant in
and courses, go to
the BurJuman shopping mall for black run at Dubai Ski. Beginners Dubai Mall where shops, an the Burj al Arab, accessible by a
the more exclusive designers and snowboarders can also get indoor ice rink and an aquarium three-minute virtual submarine
trainingfortravel.com
such as Christian Lacroix, Cartier, in on the action. Two hours costs will keep the whole family voyage. But warn clients to get
or
and Louis Vuitton boutiques. £32 per adult and £25 per child. entertained. saving.
ttglive.com/knowledge
TTG has teamed up with React Surveys to simulate a realistic booking process each week – that means a mystery shopper looking for the
best deal from agents and operators on the high street, online, on TV or in newspapers. The Mystery Shopper research is carried out on behalf
of TTG by React Surveys, and no further details or information can be disclosed. Researchers take into consideration first impression, sales
process, product and budget match and extras offered before giving an unbiased opinion of which channel/company they would have booked
with on that occasion. We do not claim that the winner is the best in an area or specialist sector, as we may report on competing travel firms in the future. Please note TRAINING FOR TRAVEL
that the aim of Mystery Shopper is not to criticise individual agents or companies, but to promote good sales technique for the benefit of all in the travel trade. group ltd
Have a day out of the office
that the boss will approve of!
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Register FREE at:
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www.businesstravelmarket.co.uk
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