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knowledge
ttglive.com
Mystery Shopper
from Cheltenham
The mystery shopper visited two agencies in Cheltenham on a Saturday
afternoon, then chose two websites including a sponsored link from an
internet search for “holiday Abu Dhabi”
y
uthorit
This week’s challenge: The mystery shopper asked for
ourism A
five nights in Abu Dhabi for two people, during Christmas 2009
Abu Dhabi T or New Year, staying in a luxury hotel near the beach.
CHALLENGE AT A GLANCE.
Who: Budget: £2,600 Where: Abu Dhabi
Seal the deal with these tips from Training for Travel
On track: The Formula One Sandy lanes: Jeep safaris over Romance: The Emirates Palace Making a splash: With Dubai
For more training tips
Grand Prix will be a great day out the desert sand dunes provide a in Abu Dhabi is a particularly less than one hour’s drive away,
and courses, go to
when it opens in October on Yas good value activity. Most tours stunning hotel and offers couples the Wild Wadi Water Park is an
Island. The inaugural race takes include all food and drink and a romantic place to stay. Recom- accessible attraction for families.
trainingfortravel.com
place a few weeks later, from clients can watch the sunset mend afternoon tea in the lobby Avoid weekends and public
or
November 13-15. around a barbecue, all for £60. as a must. holidays because of the queues.
ttglive.com/knowledge
TTG has teamed up with React Surveys to simulate a realistic booking process each week – that means a mystery shopper looking for the
best deal from agents and operators on the high street, online, on TV or in newspapers. The Mystery Shopper research is carried out on behalf
of TTG by React Surveys, and no further details or information can be disclosed. Researchers take into consideration first impression, sales
process, product and budget match and extras offered before giving an unbiased opinion of which channel/company they would have booked
with on that occasion. We do not claim that the winner is the best in an area or specialist sector, as we may report on competing travel firms in the future. Please note TRAINING FOR TRAVEL
that the aim of The Real Deal is not to criticise individual agents or companies, but to promote good sales technique for the benefit of all in the travel trade. group ltd
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