P22 Cruise feb13 10/2/09 17:44 Page 22
Cruise
Lee Hayhurst
020 7921 8001
lhayhurst@ttglive.com
For the latest cruise news, visit
ttglive.com/cruise
In brief
■ Costa Cruises completes ¤22m green upgrades
Italian cruise line Costa Cruises has completed
a ¤22m environmental upgrade of its fleet.
Ships have been put in dry dock since October
for work to make its fleet more friendly to the
environment. The latest ship to have the work
completed was flagship Costa Serena this week.
■ Hurtigruten scraps single supplements
Hurtigruten has scrapped single supplements
for the spring and summer months for the first
time. Previously, the operator has imposed
supplements in summer, though never in
Drive for dynamic
winter. The offer is applicable on bookings
made before March 31 and can be applied to
specified cabin grades on the Classic Round
Voyage, Voyage North or Voyage South. The packaging ‘on hold’
operator’s early booking discount can also be
combined with this offer. and are heavily incentivising the top-performing
Lee Hayhurst.
GROWTH in dynamic packaging in cruise is not agents to deliver for them to sell their packages,
■ Page & Moy recruits Freeman expected to materialise this year as lines heavily which makes sense from their perspective.
Page & Moy has supported incentivise selling their own packages and the “However, in the future there is a lot to
the launch of its Ocean Majesty dollar remains strong. be gained for dynamic packaging agents in the
third-edition brochure by hiring Speaking after the proposed sale of Ideal sector.”
former Complete Cruise Solution Cruising to Lowcosttravelgroup collapsed, Ideal Asked if lines prefer selling pre-packaged
senior sales manager Craig chairman Ian Brooks said there was still “a lot deals because they can mark up the cost of the
Freeman to work with agents for more to be done in terms of dynamic packaging flight, Brooks said: “Sometimes they take a hit
a two-month period. in cruise”. on the flight – it depends on the price of the
Speaking to TTG last year at the ITT confer- flight. A canny, smart agent can suss out whether
ence, Lowcost chief executive Paul Evans said something is better sold dynamically packaged
ttglive.com
For the very latest cruise news, the first company to perfect cruise dynamic or as a package.”
visit
ttglive.com/cruise
packaging “would clean up”. Ideal Cruising has always been a big
But Brooks said he did not see this year as supporter of Carnival UK’s Ocean Village, the line
being the time for a growth in cruise DIY sales. accounting for 20% of its business.
“You will not get a good price on anything Brooks said he was “disappointed” by the move
priced in dollars at the moment,” Brooks said. to close the line by 2010 but that higher value
“And lines have a lot of extra capacity this year four and five-star cruises were more lucrative.
Vertical unveils cruise tool on Tarsc
THE VERTICAL Group has Peter Healey, chief
released a cruise component executive, said: “Several of
for its Tarsc system. our existing agents with
Cruise-connect has been a large interest in cruise
developed for cruise agents and supports agents approached us to support their business and,
using both Tarsc and Amadeus Cruise. naturally, by adding this component we are
FROM SKI TO CRUISE: Fred Olsen has It allows agents to download confirmed pleased to be part of this exciting sector.”
appointed former Tui Ski regional general reservations directly from Amadeus Cruise to Several large retail partners with Vertical had
manager Ole Christensen as its new Tarsc and, the Vertical Group hopes, will save been trialling Cruise-connect and had seen a
director of hotel operations. time and enhance customer service. significant increase in business, he claimed.
22 13.02.2009
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