DIY3-5 jan30 26/1/09 11:03 Page 47
ttglive.com
diy summer 2009 knowledge
destinations as there is less flight capacity.”
C
osmos
It is a view shared by Youtravel’s sales and
marketing director, Paul Riches, who added:
“If the euro continues to gather strength I
think the likes of Spain, Italy and France will
see people staying away, especially for city
breaks or ski holidays. We’re already seeing
this in some areas but this will consolidate.”
While the Canaries had sold well for
winter, Spain generally was “set to suffer this
summer”, according to Apartments Abroad’s
Ian Thirlwall. Portugal was also struggling,
with Algarve enquiries markedly down.
However, several accommodation suppliers
tip mainstream Med destinations such as
Greece and Spain to defy a downturn. Brian
Young, group sales director of On Holiday
Group, pointed out: “Not everyone can
go to Turkey this year; there simply is not
enough capacity. But don’t forget to look
at like-for-like in Spain and Greece as these
destinations will offer value for money this
year as they have to fight for business.”
The Canaries will lose popularity this
summer because of flight prices and capacity
restraints, Young added.
Somewhere2stay’s Kate Buchan said:
“Spain may suffer more for summer 2009
but the short flying times and increasing
number of flights to Spain will definitely aid
ear because of its competitive, non-eurozone, prices Demand is expected to be strong for Sharm el Sheikh, Egypt the accommodation-only market.”
include Tunisia, Mexico and the US, which seeing year-on-year growth for the company.
HOW DO PRICES COMPARE.
is selling well despite the dollar’s sharp rise Cruising is also tipped to prosper by Matt WITH SUMMER 2008?.
against the pound in recent months. Hall, Lowcosttravelgroup’s head of product, While the falling price of oil is reducing fuel
Superbreak sales director Ian Mounser says as companies are forced to cut prices and step supplements, that is being tempered by in-
“unbeatable hotel deals” are helping Las up marketing efforts to fill ships. creasing hotel prices, according to Getabed’s
Vegas and New York continue to exceed Matthew Stuart. He forecast that holidays
expectations, while even in the eurozone, WHERE WILL SUFFER. in most destinations will rise by an average
budget-orientated destinations such as MOST THIS YEAR?. of 10% over 2008 – a figure backed by
Benidorm are doing well. Eurozone countries get a big thumbs down Youtravel’s Paul Riches. Hall added: “Thai-
In the cities market, HotelConnect commer- from bed banks because of sterling’s fall. land and South Africa will be two of the very
cial manager Ian Ackland says London is in “We expect city breaks and ski to suffer few destinations that will be cheaper in 2009.”
the top spot, while perennial favourites Paris badly over the next two years,” said Matt Hall. Apartments Abroad’s Ian Thirlwall believes
and Venice are “weathering the storm much “We expect to lose share to Greece, Spain, prices may rise by as much as 30-40% in
better than the rest”. Cities such as Budapest, Cyprus, Portugal and Tenerife, although euro countries. “Some hoteliers actually
Stockholm, Copenhagen and Krakow are all flight prices can be higher to the non-euro think they can increase rates as in past years
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