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ADVERTORIAL power+cooling


Thinking beyond the UPS

With over 20 years experience in delivering power protection solutions, the recently rebranded Power Control Ltd (PCL), prides itself on being much more than just an Uninterruptible Power Supply (UPS) supplier.

The company has fast become recognised for not only delivering industry performing emergency power systems but also providing highly sought after, cost effective turnkey project solutions and technical services. It is this broad experience that formed the catalyst behind the company’s decision to rebrand.

Now in its sixth year of being a Borri UPS distributor, PCL made the strategic decision to trade as Borri Ltd in 2009 to give the Borri brand maximum exposure. During this period the company has successfully cemented the Borri UPS range at the forefront of the UK market. Borri UPS are now highly sought after within many data centre infrastructures across the country and are widely recognised for their superior performance and efficiency.

Maintaining its relationship with the Italian manufacturer as a UPS distributor, PCL continues to exclusively offer three phase UPS technologies from Borri and receives direct manufacturing and technical support from

them. In addition to its three phase UPS offering, PCL also supplies and maintains a range of highly intuitive single phase range of systems.

Aligned to the company’s UPS expertise, PCL has also placed great emphasis on establishing itself as a trusted project partner. Whilst, PCL is only too aware that UPS systems form the foundation of data centre electrical designs, it also believes they should not be implemented in isolation. Its expertise therefore spans across a wide portfolio of products and services that encompass every element of a data centre’s critical power path (from transformer to rack PDU).

This broad outlook means the company is ideally positioned to partner with organisations to develop and deliver robust, bespoke designed, total power protection strategies. PCL prides itself on

being able to look far beyond the UPS and is keen to highlight its greater expertise across technical services and full project implementation.

The name change essentially is a commercial amendment to create an enhanced identity, which will aid the company in broadening its technical services.

Working closely with leading industry contractors, project engineers and specialist manufacturers PCL delivers packaged turnkey solutions for all elements within the data centre.

These valuable partnerships enable it to provide an even wider portfolio of products and services for clients looking beyond the electrical infrastructure. A prime example

36 I February 2015

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