DESTINATIONS — WTM 2014 PREVIEW
l SOCIAL SERVICES World Travel Market’s growing focus on social media continues apace this year, with a series of events devoted to blogging and other forms of online engagement. Facebook’s global head of travel, Lee McCabe, will be offering a keynote address on Mobile, travel and Facebook (Tuesday, 10- 10.30am, South Gallery 23-26) and the potential for consumers buying travel products straight from social media sites. Making the most of social media will also be the focus of the Social Media Masterclass (Tuesday, 3.30-4.30pm, Platinum Suite 3-4), while other sessions address the rise and rise of Buzzfeed, the usefulness of maps
on mobile, peer-to-peer networks and social media communities, and the importance of good reviews in online networks. Travel Bloggers Unite is once
again teaming up on a series of blog-focused sessions. These include Video blogging and the future of travel content creation (Wednesday, 3.30-4.30pm, South Gallery 23-26) and, for the first time, WTM Bloggers
Speed Networking (Thursday, 10.30-
11.30am, Hall Entrance S11). And for those who want an insight into where this is all headed, WTM Travel Perspective – Future Social (Thursday, 12.20- 1.15pm, EM740) might have the answer, covering everything from iBeacons to wearable tech. TW
This year World Travel Market is launching its first spa and wellness programme in association with Spafinder Wellness 365. Sessions will cover What exactly is wellness tourism? (Tuesday, 2-3pm, Platinum Suite 1), and Defining the difference between medical
FEELING BETTER
tourism and wellness tourism (Thursday, 10.30-11.30am, Platinum Suite 1). That will be followed by the Wellness Travel Awards (Thursday, 11.30- 12.30pm, Platinum Suite 1), recognising the top properties across categories such as fitness and spa services.
50 •
travelweekly.co.uk — 30 October 2014
TOP TIP
Travel and tourism students can get
careers advice at the
Future You conference on Thursday, 11am-1pm futureyou
conference.
co.uk
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76